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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

Brightdoor CRM is a specialized customer relationship management and engagement platform designed exclusively for the real estate industry, streamlining the process of homebuyer registration and sales by eliminating the need for manual notecards in favor of digital registration and lead capture methods. This platform centralizes customer interactions and behavioral data into a user-friendly CRM database, while also enhancing the customer experience with touchscreen storytelling features in welcome centers and model homes. It boasts a customized CRM built specifically for real estate, avoiding the pitfalls of generic enterprise systems' complexity. The platform includes a “Passport” digital registration tool that utilizes QR codes for easy sign-in, effectively capturing prospective buyers. Furthermore, it offers engaging touchscreen storytelling software compatible with iPads and large screens, which provides home shoppers with vital information about communities. Additionally, a self-service backend empowers teams to manage content, media, and customer records effortlessly. Brightdoor CRM also integrates seamlessly with other CRM systems, such as HubSpot or Salesforce, enabling sales and marketing teams to monitor interactions, optimize follow-up timings, and swiftly update inventory and pricing as needed. This holistic approach not only enhances user experience but also improves operational efficiency in real estate transactions.

Description

Lasso stands out as a leading provider of cloud-based customer relationship management (CRM) solutions specifically designed for marketing and sales in the new home industry. Tailored for home builders, real estate developers, and agencies focused on new homes, Lasso CRM seeks to enhance the management of leads, convert more potential buyers into actual clients, and facilitate the selling of communities in a more efficient, quicker, and lucrative manner. Among its robust features, Lasso CRM offers an integrated email marketing platform, effective prospect management tools, and the ability to generate customizable reports, among other functionalities. This comprehensive suite of tools empowers clients to streamline their sales processes and maximize their profitability in a competitive market.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Cecilian Residential OS Yes 
HubSpot CRM Yes 
Salesforce Yes 
Wufoo No 

Integrations

Cecilian Residential OS No 
HubSpot CRM No 
Salesforce No 
Wufoo Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Cecilian Partners

Founded

2019

Country

United States

Website

www.cecilianpartners.com/products/brightdoor-crm

Vendor Details

Company Name

ECI Software Solutions

Founded

1999

Country

United States

Website

lassocrm.com

Product Features

Real Estate CRM

Campaign Management No 
Client / Property Matching No 
Contact Management No 
Dashboard No 
Email Marketing No 
Interaction Tracking No 
Lead Management No 
Property Alerts No 
Referral Tracking No 
Segmentation No 

Product Features

Real Estate CRM

Campaign Management Yes 
Client / Property Matching No 
Contact Management Yes 
Dashboard Yes 
Email Marketing Yes 
Interaction Tracking Yes 
Lead Management Yes 
Property Alerts No 
Referral Tracking No 
Segmentation Yes 

Alternatives

Alternatives

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