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Description

BridgeLogic offers a comprehensive platform for WiFi marketing, analytics, and advertising tailored for physical venues. Leveraging an existing WiFi network, the platform delivers real-time insights into customer demographics and social behaviors, gathering information such as names, ages, genders, social interests, contact details, and visit patterns, including foot traffic and duration of stay. This enables businesses to enhance loyalty programs, accumulate valuable customer data, and explore new revenue streams through detailed venue analytics and guest intelligence. With robust marketing automation features, businesses can effectively engage with their clientele, sending mobile coupons, exclusive promotions, email newsletters, and other timely offers even after customers have left the store. By understanding who their most dedicated patrons are through in-depth analytics and reporting, businesses can tailor their strategies for better engagement. This solution is applicable across diverse sectors, from coffee shops to car dealerships and sports stadiums. Ultimately, BridgeLogic empowers physical locations to turn customer insights into actionable marketing strategies that drive growth and customer loyalty.

Description

Marsello is a comprehensive loyalty and marketing solution designed to enable brands to implement personalized and cohesive loyalty programs that are integral to effective marketing strategies. Our intuitive platform encompasses a wide range of features, including loyalty programs, email marketing, SMS communications, automation tools, management of Google Reviews, and social media oversight, all focused on streamlining marketing and sales efforts, regardless of where customers make their purchases. - Develop a customized loyalty program that seamlessly integrates with your point-of-sale and eCommerce platforms. - Leverage your loyalty insights to craft targeted email and SMS marketing campaigns. - Engage your audience at optimal moments through strategic, data-driven automations. ...and much more. Marsello provides all the essential tools needed to captivate and retain your customer base, combining loyalty and marketing into a single, efficient platform. With our services, brands can enhance their customer relationships and drive sustained growth.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
ActiveCampaign Yes 
AdRoll Yes 
BigCommerce No 
Cin7 Inventory Management No 
Constant Contact Yes 
Ecwid No 
Google Ads Yes 
Heartland Retail No 
HubSpot Customer Platform Yes 
Instagram No 
Judge.me No 
Mailchimp Yes 
Salesforce Yes 
SendGrid Yes 
Shopify No 
Stripe Yes 
WooCommerce No 
iContact Yes 

Integrations

Facebook Yes 
ActiveCampaign No 
AdRoll No 
BigCommerce Yes 
Cin7 Inventory Management Yes 
Constant Contact No 
Ecwid Yes 
Google Ads No 
Heartland Retail Yes 
HubSpot Customer Platform No 
Instagram Yes 
Judge.me Yes 
Mailchimp No 
Salesforce No 
SendGrid No 
Shopify Yes 
Stripe No 
WooCommerce Yes 
iContact No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$125 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

BridgeLogic WiFi

Country

United States

Website

bridgelogicwifi.com

Vendor Details

Company Name

Marsello

Founded

2013

Country

New Zealand

Website

www.marsello.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Data Analysis

Data Discovery No 
Data Visualization No 
High Volume Processing No 
Predictive Analytics No 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys Yes 
Drip Campaigns No 
Dynamic Content No 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management No 
Template Management Yes 
WYSIWYG Email Editor Yes 

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data Yes 
Geocoding No 
Geofencing Yes 
Location Tracking Yes 
Predictive Analytics No 
Trade Area Analysis No 

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics No 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Retargeting

A/B Testing No 
Audience Targeting Yes 
Behavioral Targeting Yes 
Conversion Tracking No 
Geo Targeting Yes 
Mobile Retargeting Yes 
Personalization No 
Recommendation Engine Yes 
Social Media Retargeting Yes 

WiFi Marketing

Automated Emails Yes 
Branded Splash Page Yes 
Customer Analytics Yes 
Data Export Yes 
Data Privacy Compliance Yes 
Lead Capture Yes 
Location Heatmaps Yes 
Loyalty Program Yes 
Review Platform Integration Yes 
SMS Marketing Yes 
Social Media Integration Yes 
Surveys Yes 
Time Limited WiFi Yes 
Trigger Campaigns Yes 

Product Features

Customer Loyalty

CRM No 
Corporate Memberships No 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance Yes 
Customer Surveys No 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management No 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence Yes 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns Yes 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing Yes 
Website Visitor Tracking No 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting No 
Message Personalization Yes 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics Yes 
Scheduled Messaging No 
Shortcodes No 
Text-to-Win No 

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