Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Enhance your local marketing initiatives using a comprehensive through-channel marketing automation platform that offers valuable insights throughout the marketing lifecycle. Empower your local channel partners to tailor and launch marketing campaigns that adhere to both brand and legal standards. The combination of faster market entry and established brand messaging will lead to heightened sales and improved ROI at the local level. Refine your through-channel marketing approach by utilizing adaptable MDF and co-op programs designed for your partners. By integrating customizable rules with brand management and marketing execution, you can significantly boost your marketing effectiveness. Assist your marketing channel partners in deploying impactful, scalable, and brand-compliant campaigns that generate substantial business results. Moreover, the strategic application of software and services can lower your cost per sale by 18% through an optimal mix of paid, owned, and earned media, ultimately maximizing your marketing investments. As a result, you will not only enhance overall performance but also foster stronger relationships with your local partners.
Description
Infor Marketing Resource Management (MRM) is a flexible and user-friendly platform utilized by marketing teams globally. This solution enables the seamless coordination of various marketing initiatives, encompassing both omnichannel and direct efforts, through an array of comprehensive tools designed for managing digital assets, resources, projects, budgets, cost tracking, creative approvals, capacity planning, and analytics. By leveraging Infor MRM, organizations can streamline their marketing processes, which are essential to their business success, while implementing centralized automation and best practices that enhance internal marketing operations and ensure adherence to industry standards. The software empowers users to take control of their marketing schedules, financials, workflows, and digital asset repositories. Additionally, the platform's advanced business intelligence capabilities produce actionable reports tailored to specific contexts, allowing for data-driven decision-making that can significantly influence marketing strategies. Ultimately, Infor MRM positions marketing departments to efficiently optimize their resources and achieve their objectives.
API Access
Has API
No
API Access
Has API
No
Integrations
Free FutureSoft
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
BrandMuscle
Founded
2000
Country
United States
Website
www.brandmuscle.com
Vendor Details
Company Name
Infor
Founded
2002
Country
United States
Website
www.infor.com/products/customer-experience-suite/mrm
Product Features
Brand Management
Approval Process Control
Yes
Artwork Management
Yes
Asset Management
Yes
Change Management
Yes
Fulfillment Distribution
Yes
Project Management
Yes
Channel Management
Campaign Management
Yes
Channel Analytics
Yes
Incentive Management
Yes
Inventory Control
Yes
Lead Management
Yes
Opportunity Management
Yes
Order Management
Yes
Partner Management
Yes
Product Management
Yes
Reseller Management
Yes
Channel Marketing
Campaign Management
No
Channel Analytics
No
Content Management & Sharing
No
Incentive Management
No
Inventory Control
No
Lead Management
No
Multiple Channel Configurations
No
Order Management
No
Partner Management
No
Pipeline Management
No
Social Promotion
No
Digital Asset Management
Asset Categorization
Yes
Asset Library
Yes
Asset Sharing
Yes
Brand Control
Yes
Customizable Branding
Yes
File Conversion
No
Metadata Management
Yes
Mobile App
Yes
Reporting/Analytics
Yes
Search Within Document
No
Search/Filter
Yes
Version Control
Yes
Watermarking
Yes
Workflow Management
Yes
Product Features
Brand Management
Approval Process Control
No
Artwork Management
No
Asset Management
No
Change Management
No
Fulfillment Distribution
No
Project Management
No
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
No
Digital Asset Management
Asset Categorization
Yes
Asset Library
Yes
Asset Sharing
No
Brand Control
No
Customizable Branding
Yes
File Conversion
No
Metadata Management
No
Mobile App
No
Reporting/Analytics
Yes
Search Within Document
No
Search/Filter
Yes
Version Control
Yes
Watermarking
No
Workflow Management
Yes