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Description
Transforming the collaborative creation of content alongside diverse communities is at the heart of our initiative. Start by defining your creative campaign clearly, then distribute a link or QR code to facilitate interaction. Your community's engagement is paramount, allowing you to collaborate with customers, fans, advocates, key opinion leaders, employees, and more. Maintain control over your brand identity throughout every phase of your user-generated content (UGC) campaign. Our creative interface is designed to rival popular platforms like TikTok and Instagram. Leverage artificial intelligence to organize and manage your UGC video library seamlessly. You also have the flexibility to determine when and how to gather consent for the UGC. We offer a comprehensive suite of creative solutions tailored for brands and agencies alike. BrandLens redefines the content creation process by allowing you to provide a structured, on-brand template for UGC, inviting your audience to share their genuine, relevant, and impactful stories that cater to your content needs. Our platform is designed to be user-friendly, accommodating the smallest business while also being robust enough to meet the demands of large enterprises or digital agencies. The unifying element for all BrandLens users is the ongoing requirement for authentic content that aligns with their brand identity, ensuring that every piece resonates with their audience. Through this innovative approach, we empower brands to connect more deeply with their communities.
Description
Ipsos collaborates with top brands and creative agencies throughout the entire creative development process to create, assess, and refine effective campaigns that strengthen brand presence. Creative|Spark serves as a Creative Assessment tool that accelerates the creative journey by enabling advertisers and agencies to swiftly understand, assess, and enhance their creative work to drive brand growth. This innovative solution is now accessible in countries such as Argentina, Australia, Brazil, Canada, Denmark, France, Germany, Italy, Japan, Mexico, Poland, Russia, South Africa, South Korea, Spain, Sweden, the United Kingdom, and the United States, with plans to expand to additional markets soon. Creative|Spark evaluates the effectiveness of your creative content in capturing and maintaining Branded Attention, while also measuring its impact on both immediate and long-term brand outcomes through a distinctive blend of cognitive responses, lingering feelings, and real-time emotional reactions, all supported by metrics validated by sales data. Furthermore, actionable insights can be provided in as little as 24 hours, allowing for rapid decision-making. This expedient reporting ensures that brands can swiftly adapt their strategies based on the latest creative performance evaluations.
API Access
Has API
No
API Access
Has API
No
Integrations
Instagram
No
TikTok
No
Pricing Details
$45 per month
Free Trial
Yes
Free Version
No
Pricing Details
$5,900
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
No
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
BrandLens
Country
United States
Website
brandlens.io
Vendor Details
Company Name
Ipsos
Founded
1975
Country
France
Website
www.ipsos.digital/creative-spark
Product Features
Product Features
Market Research
Benchmarking
No
Compensation Management
No
Data Management
No
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
No
Statistical Analysis
No
Survey Management
No
