Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

BlueConic stands as the premier customer data platform globally, empowering marketers to extract first-party data from various disconnected systems and ensuring it is readily available for marketing needs at any time. Over 300 brands, including notable names like Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, utilize BlueConic to consolidate their first-party customer data into comprehensive, individual profiles that can be activated throughout their marketing frameworks. Established in 2010, the company is based in Boston and has additional offices across Europe. With direct access to a cohesive customer view, businesses can respond rapidly to their customers, fostering real-time engagement across multiple channels. This platform effectively bridges the gap between data insights and actionable strategies, enabling the delivery of pertinent and timely experiences tailored to all stages of the customer lifecycle. Moreover, companies can generate highly valuable advertising, data, and digital products by leveraging their unique first-party data, enhancing their overall marketing effectiveness.

Description

The Customer Data and Experience Platform (CDXP) enables the monitoring of customer and prospect interactions across a variety of channels, including email, SMS, social media, CRM systems, call centers, mobile applications, and websites. By leveraging the CDXP, businesses can aggregate extensive customer data and convert it into actionable insights that inform strategic decisions throughout the customer journey. Additionally, it allows for the simultaneous assessment of the impact of various marketing initiatives using data-driven analytical models. This platform serves as a comprehensive software solution, facilitating the management of a cohesive, centralized customer database that is accessible from any operational system. Data sourced from numerous touchpoints can be integrated into a detailed 360° customer profile within this persistent database. The creation of such a profile involves the aggregation of data from diverse origins, followed by cleaning and consolidation to ensure accuracy and relevance. Thus, the CDXP not only enhances customer insights but also streamlines the marketing process significantly.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Audience Manager Yes 
Adobe Experience Manager Yes 
Adobe Marketo Engage Yes 
Bronto Marketing Platform Yes 
Facebook Yes 
FullContact Yes 
Google Ads Yes 
HubSpot Customer Platform Yes 
LiveRamp Yes 
Lotame Yes 
Microsoft Azure Yes 
Microsoft Dynamics 365 Yes 
Optimizely One Yes 
SAP Customer Data Cloud Yes 
Salesforce Yes 
Salesforce Agentforce Commerce Yes 
Signal Yes 
Slack Yes 
TaikaTilaus Yes 
Usabilla Yes 

Integrations

Adobe Audience Manager No 
Adobe Experience Manager No 
Adobe Marketo Engage No 
Bronto Marketing Platform No 
Facebook No 
FullContact No 
Google Ads No 
HubSpot Customer Platform No 
LiveRamp No 
Lotame No 
Microsoft Azure No 
Microsoft Dynamics 365 No 
Optimizely One No 
SAP Customer Data Cloud No 
Salesforce No 
Salesforce Agentforce Commerce No 
Signal No 
Slack No 
TaikaTilaus No 
Usabilla No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

BlueConic

Founded

2010

Country

United States

Website

www.blueconic.com

Vendor Details

Company Name

Kenscio

Founded

2009

Country

India

Website

www.kenscio.com/products/data-experience-platform

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management No 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization Yes 
Predictive Modeling Yes 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Alternatives

Alternatives

UniSignIn Reviews

UniSignIn

Transfon
ONEcount Reviews

ONEcount

GCN Publishing, Inc.