Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
BlueConic stands as the premier customer data platform globally, empowering marketers to extract first-party data from various disconnected systems and ensuring it is readily available for marketing needs at any time. Over 300 brands, including notable names like Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, utilize BlueConic to consolidate their first-party customer data into comprehensive, individual profiles that can be activated throughout their marketing frameworks. Established in 2010, the company is based in Boston and has additional offices across Europe. With direct access to a cohesive customer view, businesses can respond rapidly to their customers, fostering real-time engagement across multiple channels. This platform effectively bridges the gap between data insights and actionable strategies, enabling the delivery of pertinent and timely experiences tailored to all stages of the customer lifecycle. Moreover, companies can generate highly valuable advertising, data, and digital products by leveraging their unique first-party data, enhancing their overall marketing effectiveness.
Description
Enhance your customer interactions by gathering real-time user behavior data, enabling you to deliver tailored messages and suggestions to your audience. With Fulcrum, you can craft immediate experiences that boost customer engagement, foster brand loyalty, and elevate conversion rates. This platform caters to digital agencies, marketing teams, sales divisions, and more, simplifying the process of segmenting customers for personalized experiences across various marketing channels. For instance, Fulcrum can offer content recommendations that not only connect customers to your brand but also help maintain their loyalty over time. Additionally, by personalizing campaign experiences in real-time, Fulcrum creates more relevant interactions that enhance conversions through an automated workflow. Leveraging AI, Fulcrum effectively identifies and engages both known and anonymous users, driving deeper engagement and improving conversion outcomes. This innovative approach empowers businesses to adapt swiftly to customer needs and preferences, ultimately leading to a more successful marketing strategy.
API Access
Has API
API Access
Has API
Integrations
Salesforce
Adobe Campaign
Bronto Marketing Platform
Drupal
Eloqua
Higher Logic Thrive
HubSpot CRM
HubSpot Customer Platform
Instagram
LiveRamp
Integrations
Salesforce
Adobe Campaign
Bronto Marketing Platform
Drupal
Eloqua
Higher Logic Thrive
HubSpot CRM
HubSpot Customer Platform
Instagram
LiveRamp
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$5,000 per month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
BlueConic
Founded
2010
Country
United States
Website
www.blueconic.com
Vendor Details
Company Name
Fulcrum
Country
United States
Website
fulcrumsaas.com
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling