Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
For nearly a decade, BluHorn has established itself in the industry, driven by a commitment to delivering an efficient and user-friendly experience for buyers and planners alike. We prioritize treating our clients like family, ensuring that we always strive for the best outcomes for them. Recognizing the variety of media buying solutions available, we focus on creating software that aligns with our users' needs, making it a profitable choice. To enhance our customers’ experience, we provide several distinctive features that set us apart in the media buying software landscape. These include integration with Nielsen and Comscore ratings, invoice reconciliation, comprehensive post-buy analysis, and QuickBooks Online accounting integration. Additionally, users can benefit from an import tool for avails and proposals, customized reporting options, specialized worksheets, and team functionality, which enhances collaboration. Our platform also supports multi-user access and features a wholesale product and service marketplace, along with a CRM tool to streamline operations. For more information, please visit bluhorn.com and take advantage of our 14-day free trial to explore all the features we offer!
Description
Nielsen Scarborough offers extensive insights into local and national consumer behaviors across more than 2,000 categories, which encompass various aspects such as leisure pursuits, shopping habits, purchasing trends, and media usage. By conducting over 330,000 surveys each year in the U.S., they empower advertisers and media organizations to effectively satisfy customer needs while exploring new strategic opportunities. Gaining insights into the distinctive behaviors of your clientele allows for a deeper understanding of the competitive landscape, which can lead to the formulation of strategies that amplify your advantages. Nielsen Scarborough's localized market insight studies enable a thorough exploration of consumer behaviors in diverse sectors, including automotive, banking and finance, beverages, demographics, digital and internet usage, grocery and convenience shopping, healthcare, home improvement, home shopping, lifestyle choices, media consumption, restaurant visits, retail activities, sports interests, telecom and mobile services, transportation, travel preferences, and voting behaviors. This comprehensive analysis not only aids in identifying market trends but also enhances targeted marketing efforts tailored to specific consumer segments.
API Access
Has API
No
API Access
Has API
No
Integrations
Axis LMS
No
Pricing Details
$198 per month
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
BluHorn
Country
United States
Website
www.bluhorn.com
Vendor Details
Company Name
Nielsen
Founded
1923
Country
United States
Website
www.nielsen.com/solutions/audience-measurement/scarborough/
Product Features
Advertising Agency
Campaign Management
Yes
Collaboration
No
Document Management
No
File Sharing
No
Project Management
No
Task Management
No
Time Tracking
No
Marketing Planning
Budgeting & Forecasting
No
Collaboration
Yes
Flowchart
Yes
Goal Setting / Tracking
Yes
Marketing Calendar
Yes
Media Planning
Yes
Predictive Analytics
No
Presentation Tools
Yes
Project Tracking
Yes
Spend Management
Yes