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Description
Cease relying on claimed ad exposure data that is founded on flawed big data, data integrations, and models attempting to correlate individuals with their media interactions. In the absence of a unified source, you are likely to face significant challenges in accurately assessing cross-media reach and frequency, as well as brand lift metrics. Today's consumers fluidly navigate between linear TV, connected TV (CTV), and online video platforms in pursuit of the best content available. Therefore, in the current media landscape, it is imperative to move beyond claimed ad exposure as a means of evaluating cross-channel brand effectiveness. Third-party data fusion will not provide the reliability needed in this fragmented media environment, especially as regulatory bodies continue to impose stricter privacy laws. With Beatgrid’s audience measurement analysis, you can develop precise advertising strategies that effectively engage your intended audience, ensuring that your marketing efforts yield tangible results. Embracing a more accurate measurement approach will empower brands to adapt and thrive in an ever-evolving media ecosystem.
Description
Data Labs Studio serves as a marketing attribution platform designed with compliance in mind, assisting sectors like Healthcare, E-Commerce, SaaS, and Legal in demonstrating and enhancing their advertising return on investment. Utilizing IdentityFusion, the platform consolidates various identifiers such as GCLID, emails, calls, and offline sales into a cohesive profile, thereby providing a comprehensive overview of the customer journey.
The features offered by the platform include:
Attribution across multiple channels, including Google Ads and Meta Ads.
Synchronization of offline conversions to feed revenue data back into advertising platforms.
Strict adherence to HIPAA regulations and privacy standards through secure data management and Business Associate Agreements (BAAs).
Tailored industry workflows, which encompass booked patient attribution, cart and order recovery, trial-to-paid transitions, and measurement of case intake.
A no-code installation process requiring just a single script along with over 200 integrations.
By employing Data Labs Studio, businesses can effectively reduce unnecessary expenditures, decrease customer acquisition costs, and boost return on advertising spend, all while ensuring compliance with regulatory requirements. Ultimately, this platform empowers organizations to optimize their marketing strategies while maintaining a strong focus on privacy and data security.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$399/month
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Beatgrid
Founded
2014
Country
Netherlands
Website
beatgrid.co
Vendor Details
Company Name
Data Labs Studio
Founded
2025
Country
United States
Website
datalabstudio.io
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking
People Counting
API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring
Product Features
Marketing Attribution
Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking