Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
                    Be Addy provides a user-friendly dashboard designed for managing your multi-channel media strategy effectively. More crucially, it emphasizes developing a comprehensive strategy rather than merely focusing on individual campaigns. We assist you in establishing your marketing layers, distributing budgets across various channels, and defining key performance indicators (KPIs). With our platform, you gain control over scheduling, while we offer insights into the most effective media mix, working alongside your digital team to enhance the return on investment (ROI) for each media plan. You can craft your multi-channel media strategy by integrating your allocated budget and creating campaigns through Be Addy. This streamlined approach allows you to manage everything from a single, intuitive dashboard. Plan your online media initiatives for the entire year, allocate your budgets to specific channels, and predict your expenditures confidently. Moreover, you can save your media plan as a reusable template for future campaigns, ensuring efficiency and consistency in your marketing efforts moving forward. With Be Addy, you are empowered to take charge of your media strategy like never before.
                
            
        
            Description
                    Engage customers in their preferred environments while bringing together various stakeholders throughout the media lifecycle via a cohesive platform that supports essential solutions for Media Intelligence, Media Management, and Media Finance. The Mediaocean platform is deeply integrated within the media ecosystem through APIs and bi-directional connections, all supported by a comprehensive omnichannel data warehouse, ensuring unparalleled visibility, control, and efficiency for advertising across multiple channels. Vital data is made accessible precisely when and where it is most crucial. Utilize a robust framework of normalized data that can be strategically applied throughout the campaign lifecycle, enhancing decision-making capabilities. Experience a seamless end-to-end workflow for large-scale omnichannel purchasing, regardless of whether it involves digital or traditional media, direct buys or programmatic approaches, and spanning both open and closed ecosystems. Employ a standardized workflow to manage all aspects of campaigns effectively, along with tailored media accounting solutions that optimize global expenditures and enhance operational efficiency. With the platform’s capabilities, stakeholders can make informed choices that drive success in their advertising efforts.
                
            
        
            API Access
            
                Has API
            
            
        
        
    
                API Access
            
                Has API
            
            
        
        
    
                Integrations
            
                
    Amazon Ads
            
            
        
        
    
        
        
            
                
    Facebook
            
            
        
        
    
        
        
            
                
    Facebook Ads
            
            
        
        
    
        
        
            
                
    Google Analytics
            
            
        
        
    
        
        
            
                
    Google Marketing Platform
            
            
        
        
    
        
        
            
                
    Innovid
            
            
        
        
    
        
        
            
                
    Instagram
            
            
        
        
    
        
        
            
                
    JamLoop
            
            
        
        
    
        
        
            
                
    LinkedIn
            
            
        
        
    
        
        
            
                
    MSIGHTS
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations
            
                
    Amazon Ads
            
            
        
        
    
        
        
            
                
    Facebook
            
            
        
        
    
        
        
            
                
    Facebook Ads
            
            
        
        
    
        
        
            
                
    Google Analytics
            
            
        
        
    
        
        
            
                
    Google Marketing Platform
            
            
        
        
    
        
        
            
                
    Innovid
            
            
        
        
    
        
        
            
                
    Instagram
            
            
        
        
    
        
        
            
                
    JamLoop
            
            
        
        
    
        
        
            
                
    LinkedIn
            
            
        
        
    
        
        
            
                
    MSIGHTS
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Pricing Details
        No price information available.
        
        
    
    
    
        
        
            
                Free Trial
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Details
        No price information available.
        
        
    
    
    
        
        
            
                Free Trial
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Deployment
            
                Web-Based
            
            
        
        
    
        
        
            
                On-Premises
            
            
        
        
    
        
        
            
                iPhone App
            
            
        
        
    
        
        
            
                iPad App
            
            
        
        
    
        
        
            
                Android App
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
                Deployment
            
                Web-Based
            
            
        
        
    
        
        
            
                On-Premises
            
            
        
        
    
        
        
            
                iPhone App
            
            
        
        
    
        
        
            
                iPad App
            
            
        
        
    
        
        
            
                Android App
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
                Customer Support
            
                Business Hours
            
            
        
        
    
        
        
            
                Live Rep (24/7)
            
            
        
        
    
        
        
            
                Online Support
            
            
        
        
    
                Customer Support
            
                Business Hours
            
            
        
        
    
        
        
            
                Live Rep (24/7)
            
            
        
        
    
        
        
            
                Online Support
            
            
        
        
    
                Types of Training
            
                Training Docs
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Live Training (Online)
            
            
        
        
    
        
        
            
                In Person
            
            
        
        
    
                Types of Training
            
                Training Docs
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Live Training (Online)
            
            
        
        
    
        
        
            
                In Person
            
            
        
        
    
                Vendor Details
Company Name
Be-Addy!
Country
Netherlands
Website
www.be-addy.com
Vendor Details
Company Name
Mediaocean
Founded
2012
Country
United States
Website
www.mediaocean.com/ca/products/lumina
Product Features
Ad Server
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Ad Inventory Management
                                        
                                    
                                    
                                    
                                        Ad Optimization
                                        
                                    
                                    
                                    
                                        Banner Management
                                        
                                    
                                    
                                    
                                        Conversion Tracking
                                        
                                    
                                    
                                    
                                        Mobile Ad Serving
                                        
                                    
                                    
                                    
                                        Native Ad Serving
                                        
                                    
                                    
                                    
                                        Newsletter / Email Ad Serving
                                        
                                    
                                    
                                    
                                        Referrals / Affiliates
                                        
                                    
                                    
                                    
                                        Rich Media Ad Serving
                                        
                                    
                                    
                                    
                                        Video Ad Serving
                                        
                                    
                            
                        Marketing Planning
                                        Budgeting & Forecasting
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Flowchart
                                        
                                    
                                    
                                    
                                        Goal Setting / Tracking
                                        
                                    
                                    
                                    
                                        Marketing Calendar
                                        
                                    
                                    
                                    
                                        Media Planning
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        Presentation Tools
                                        
                                    
                                    
                                    
                                        Project Tracking
                                        
                                    
                                    
                                    
                                        Spend Management
                                        
                                    
                            
                        Product Features
Advertising Agency
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Document Management
                                        
                                    
                                    
                                    
                                        File Sharing
                                        
                                    
                                    
                                    
                                        Project Management
                                        
                                    
                                    
                                    
                                        Task Management
                                        
                                    
                                    
                                    
                                        Time Tracking
                                        
                                    
                            
                        Audience Intelligence
                                        AI / Machine Learning
                                        
                                    
                                    
                                    
                                        Audience Segmentation
                                        
                                    
                                    
                                    
                                        Competitive Intelligence
                                        
                                    
                                    
                                    
                                        Content Tracking
                                        
                                    
                                    
                                    
                                        Data Visualization
                                        
                                    
                                    
                                    
                                        Data-Driven Insights
                                        
                                    
                                    
                                    
                                        Filters / Search
                                        
                                    
                                    
                                    
                                        Image Recognition
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                                    
                                    
                                        Social Listening
                                        
                                    
                                    
                                    
                                        Social Media Analytics
                                        
                                    
                                    
                                    
                                        Trend Tracking
                                        
                                    
                            
                        Campaign Management
                                        Channel Management
                                        
                                    
                                    
                                    
                                        Contact Database
                                        
                                    
                                    
                                    
                                        Email Marketing
                                        
                                    
                                    
                                    
                                        Event Triggered Actions
                                        
                                    
                                    
                                    
                                        Lead Management
                                        
                                    
                                    
                                    
                                        Multi-Campaign
                                        
                                    
                            
                        Marketing Planning
                                        Budgeting & Forecasting
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Flowchart
                                        
                                    
                                    
                                    
                                        Goal Setting / Tracking
                                        
                                    
                                    
                                    
                                        Marketing Calendar
                                        
                                    
                                    
                                    
                                        Media Planning
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        Presentation Tools
                                        
                                    
                                    
                                    
                                        Project Tracking
                                        
                                    
                                    
                                    
                                        Spend Management
                                        
                                    
                            
                        Social Media Advertising
                                        Ad Buying
                                        
                                    
                                    
                                    
                                        Ad Creation
                                        
                                    
                                    
                                    
                                        Bulk Advertising
                                        
                                    
                                    
                                    
                                        Campaign Management
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Comment / Reply Moderation
                                        
                                    
                                    
                                    
                                        Digital Asset Management
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Retargeting
                                        
                                    
                                    
                                    
                                        Roles / Permissions
                                        
                                    
                            
                        Video Advertising
                                        Ad Optimization
                                        
                                    
                                    
                                    
                                        Collaboration Tools
                                        
                                    
                                    
                                    
                                        Creative Asset Management
                                        
                                    
                                    
                                    
                                        Demand-Side Platform (DSP)
                                        
                                    
                                    
                                    
                                        Design Ads
                                        
                                    
                                    
                                    
                                        Display Advertising
                                        
                                    
                                    
                                    
                                        In-App Video
                                        
                                    
                                    
                                    
                                        Media Buying
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Social Advertising
                                        
                                    
                                    
                                    
                                        Supply-Side Platform (SSP)
                                        
                                    
                                    
                                    
                                        Video Monetization
                                        
                                    
                            
                         
         
         
         
        