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features
design
support

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Description

Channel Fusion is an innovative modular platform designed for channel marketing that consolidates all elements of co-marketing and partner engagement within a unified, scalable framework. It provides a range of tools, including an ad builder and asset library to facilitate efficient co-branding, as well as co-op fund management features that allow businesses to allocate, claim, and monitor marketing development funds (MDF) with automated processes for verification and payments. Additionally, it supports the creation, launch, and management of consumer rebate programs through both self-service and personalized options. With its digital marketing capabilities, Channel Fusion enables precise hyper-local campaign execution while maintaining brand compliance and content localization through intelligent asset distribution and approval mechanisms. Furthermore, its enablement programs ensure that partners are well-supported with training resources, playbooks, and performance-based incentives, while omnichannel experience tools empower marketers to deliver consistent messaging seamlessly across various customer interaction points. This comprehensive approach not only enhances partner engagement but also optimizes the overall effectiveness of marketing initiatives.

Description

For many channel marketers, the ongoing challenge lies in discovering innovative methods to capture their partners' focus and enhance their sales performance. This often leads to the development of various marketing and training materials, which are subsequently uploaded to partner-centric websites and portals. While tracking metrics like "asset downloads" may seem like a measure of success, it fails to provide insight into whether partners are effectively utilizing the supplied content in their markets or generating leads from it. This conventional strategy of partner marketing, which has persisted for over ten years, still heavily depends on the distribution of static assets across web portals and content libraries, often resulting in partners spending excessive time navigating these resources only to abandon them. The "campaign in a box" concept has not rectified this issue, as partners frequently lack the time and resources to actively search for, customize, and implement new materials. Consequently, they often find themselves trapped in a metaphorical box or lost within the portal, leading to your carefully crafted marketing assets and training tools going to waste. The disconnect between content creation and partner engagement ultimately undermines the effectiveness of these resources.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$500.00/month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Banked

Founded

2018

Country

United States

Website

banked.com

Vendor Details

Company Name

ContentMX

Founded

2008

Country

United States

Website

www.contentmx.com

Product Features

Product Features

Content Marketing

Audience Targeting No 
Brand Management Yes 
Campaign Management Yes 
Categorization / Grouping No 
Conversion Tracking Yes 
Distribution Management Yes 
Editorial Calendar Yes 
Multi-Channel Publishing Yes 
Publish Scheduling No 
SEO Management No 
Social Media Management Yes 
Video Management No 

Alternatives

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