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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Backstory is an AI sales intelligence and pipeline management platform that helps revenue organizations analyze opportunities, forecast outcomes, and determine what actions to take next. It integrates with CRMs, email systems, calendars, meeting platforms, and other sales tools to automatically capture customer interactions and connect activity to the appropriate accounts and deals. This automated activity capture reduces the need for representatives to manually log meetings, calls, contacts, and engagement data. Backstory uses AI to evaluate deal health, engagement patterns, historical wins, stakeholder coverage, potential bottlenecks, and other indicators that may affect close likelihood. Sales teams can identify at-risk opportunities, uncover growth potential, and understand why particular deals are more or less likely to progress. Stakeholder mapping shows who is involved in an opportunity and highlights missing contacts or relationship gaps that could influence the buying process. AI coaching and deal-specific recommendations provide sellers with suggested next steps based on buyer activity, deal context, and established sales patterns. Forecasting, renewals and retention analysis, pipeline management, and account activity intelligence give managers a broader view of current and future revenue performance. Backstory is designed for sales teams that want to make pipeline decisions using continuously updated engagement data rather than relying primarily on manual CRM updates and rep judgment.

Description

Enzy serves as a dynamic performance operating system designed to empower sales teams by transforming live business intelligence into coordinated actions, enhanced engagement, and a culture of high performance. It integrates seamlessly with current CRM systems and data sources, consolidating team activities into a single real-time feed that displays results, objectives, progress, and communication all in one accessible location. With Enzy AI, managers can pose straightforward questions regarding connected data, pinpoint team members who are either falling behind or excelling, identify potential revenue leaks, and receive timely recommendations for next steps. Instead of merely presenting historical data, it highlights important signals early on and translates raw activities into actionable coaching, competitions, incentives, and suggested strategies rooted in actual sales performance. The presence of live leaderboards ensures that performance remains a focal point, while individual profiles compile each representative's achievements and progress, fostering a sense of recognition. Additionally, goal tracking monitors pacing, allowing teams to evaluate if their current efforts are sufficient to meet targets, promoting an environment of accountability and continuous improvement. Ultimately, Enzy enables sales teams to harness their data effectively, driving productivity and ensuring everyone is aligned with their collective objectives.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

CallRail No 
EnrollHere No 
Geotab No 
GoHighLevel No 
Google Sheets No 
Housecall Pro No 
Insightly No 
LeadsPedia No 
Motive No 
NetSuite No 
Okta Yes 
Outreach Yes 
Reduct Yes 
Retreaver No 
RoofLink No 
SAP Cloud Platform No 
ShipHero No 
Tableau Yes 
Vagaro No 
Zendesk No 

Integrations

CallRail Yes 
EnrollHere Yes 
Geotab Yes 
GoHighLevel Yes 
Google Sheets Yes 
Housecall Pro Yes 
Insightly Yes 
LeadsPedia Yes 
Motive Yes 
NetSuite Yes 
Okta No 
Outreach No 
Reduct No 
Retreaver Yes 
RoofLink Yes 
SAP Cloud Platform Yes 
ShipHero Yes 
Tableau No 
Vagaro Yes 
Zendesk Yes 

Pricing Details

$50 per user per month
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Backstory (People.ai)

Founded

2016

Country

United States

Website

www.backstory.ai/

Vendor Details

Company Name

Enzy

Founded

2023

Country

United States

Website

enzy.ai/

Product Features

Account Planning

Account Segmentation No 
Account Tracker No 
Annual Account Plan No 
Communication Matrix No 
Competitor Stacking No 
Dashboard No 
Performance Metrics No 
Relationship Mapping No 
Trend Monitoring No 
White Space Analysis No 

Inside Sales

Auto-Dialing No 
Call List Management No 
Call Recording No 
Campaign Management No 
Dashboard Yes 
Data Management Yes 
Lead Capture Yes 
Lead Distribution No 
Lead Scoring No 
Performance Management Yes 

Revenue Intelligence

Actionable Insights No 
Alerts / Notifications No 
CRM Interactions No 
Call Scoring No 
Conversation Intelligence No 
Dashboard No 
Email/Message Interactions No 
Market Intelligence No 
Phone Call Interactions No 
Pipeline Visibility No 
Sales Coaching No 
Video Call Interactions No 

Revenue Operations

AI Insights No 
Account Health Dashboard No 
Automatic CRM Updates No 
Contact / Activity Tracking No 
RevOps Automation No 
Revenue Dashboard No 
Revenue Intelligence / Reporting No 
Sales Analytics No 
Sales Forecasting No 
Third-Party Data Aggregation No 

Sales Analytics

Collaboration Tools No 
Dashboards No 
Forecasting Analytics No 
Ideal Customer Profile (ICP) No 
Lead Analytics No 
Pipeline Management No 
Predictive Forecasting No 
Predictive Lead Scoring No 
Sales Intelligence Reporting No 

Sales Intelligence

CRM Integration No 
Data Cleaning No 
Data Enrichment No 
Data Import/Export No 
Data Mining No 
Data Verification No 
Email Integration No 
Lead Scoring No 
List Building No 
Performance Management No 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools No 
Reporting/Analytics No 
Sales Forecasting No 

Sales Performance Management

Incentive Compensation Management (ICM) No 
Predictive Sales Analytics No 
Quota Management No 
Reporting / Analytics No 
Sales Coaching Analysis No 
Sales Gamification No 
Sales Performance Tracking No 
Sales Planning & Forecasting No 
Territory Management No 

Product Features

Social Selling

Automated Publishing No 
Compliance Management No 
Content Discovery No 
Content Management No 
Employee Advocacy No 
Gamification No 
Lead Engagement No 
Performance Metrics No 
Pre-Approved Content Library No 
Single Sign On No 
Social Media Monitoring No 

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