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Description

The BERA Brand Accelerator serves as a cutting-edge Predictive Brand Management platform, leveraging the largest collection of syndicated brand equity data to offer a comprehensive, 360-degree perspective on brand health across various categories and the entire market landscape. Utilizing advanced AI technology, it automates the real-time acquisition, analysis, and evaluation of 109 consumer-centric metrics, encompassing 4,543 brands across 200 global sectors, thereby providing timely insights and strategic guidance to enhance brand strategies and improve financial results. With BERA, marketers gain a clear understanding of their target audience, optimal positioning, and the most effective actions required to fortify their brand in the long run. Moreover, BERA goes beyond traditional metrics by illustrating the direct causal effects of brand investments on financial performance, ensuring that businesses can make informed decisions that drive sustainable growth. This dual focus on brand strategy and financial impact makes BERA an indispensable tool for marketers aiming to thrive in a competitive environment.

Description

Trajaan is the pioneering search intelligence tool tailored for consumer insight and media teams within international brands. The information consumers seek to find or purchase through search engines reveals a wealth of insights about their fears, aspirations, and potential barriers to buying. Don’t overlook any subtle signals from your market landscape. Identify emerging brands, products, or services from a multitude of categorized search queries, ensuring you can pinpoint your next top sellers. Discover which brands and products are capturing the most attention in every country, region, or city, and subsequently adjust your product lineup and merchandising strategies. With Trajaan, receive intelligent recommendations every minute to understand how to excel in organic search, paid advertising, featured snippets, and AI-generated responses. Trajaan gathers search metrics from diverse data sources, operating at various intervals and across different geographic levels. Ultimately, you gain access to a cohesive database that enables the extraction of advanced metrics beyond simple 'search volume,' such as local market affinity. This comprehensive analysis empowers brands to make informed decisions and strategize effectively in a competitive landscape.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon No 
Baidu No 
Bing No 
Google No 
Google Cloud Platform No 
NAVER No 
Pinterest No 
TikTok No 
Voxpopme Yes 
Walmart No 
WeChat No 
Yahoo Search No 

Integrations

Amazon Yes 
Baidu Yes 
Bing Yes 
Google Yes 
Google Cloud Platform Yes 
NAVER Yes 
Pinterest Yes 
TikTok Yes 
Voxpopme No 
Walmart Yes 
WeChat Yes 
Yahoo Search Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

BERA

Founded

2013

Country

United States

Website

bera.ai/

Vendor Details

Company Name

Trajaan

Country

United States

Website

trajaan.io

Product Features

Brand Management

Approval Process Control No 
Artwork Management No 
Asset Management No 
Change Management No 
Fulfillment Distribution No 
Project Management No 

Predictive Analytics

AI / Machine Learning No 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

Product Features

SEO

A/B Testing No 
Artificial Intelligence (AI) No 
Auditing No 
Competitor Analysis No 
Content Management No 
Dashboard No 
Google Analytics Integration No 
Keyword Research Tools No 
Keyword Tracking No 
Link Management No 
Localization No 
Mobile Search Tracking No 
Rank Tracking No 
Revenue Management No 
User Management No 

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