Compare B2B IP Tracker vs. Identity Matrix

Our straightforward B2B software transforms potential leads into satisfied clients! Designed for ease of use, it reveals which companies visit your B2B website and the specific content they engage with, which is crucial even when they don’t reach out. The IP Tracker emphasizes user-friendliness, allowing you to start capturing overlooked leads within minutes. Over the years, we have gained extensive experience and fine-tuned our software, web services, and customer support. By choosing IP Tracker, you are not only selecting an effective tool but also becoming part of a supportive community. Our approachable expert support team is available every day to assist you at every stage of your journey. You might say our lead generation software effectively addresses your bounce rate challenges. With our solution, you can identify anonymous visitors, receive automated reports with valuable leads, gain key insights, and tailor your sales approach for better results. This holistic approach ensures that you maximize your outreach and convert more visitors into loyal customers.

Identity Matrix helps you increase revenue while spending less. The platform identifies 70% of US web visitors at a person-level. Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach. With person-level attribution, market-leading contact information, and a full view of the customer journey, Identity Matrix helps you solve marketing's toughest questions: 1. Where is your best traffic coming from? 2. What does the customer journey look like - step by step? 3. How can I contact high-intent, in-market leads? With upcoming GenAI features to help with customer journey analysis, conversion rate optimization suggestions and more, Identity Matrix is the data provider your competitors are switching to.