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features
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Description

Discover key trends that are essential for your business. Azira’s data intelligence empowers operational leaders and analysts to evaluate trade areas, recognize consumer behaviors, and gain valuable insights into competitor activities. Marketers and advertisers seeking to enhance campaign success will find Azira’s data instrumental in audience curation through act-alike modeling, brand affinity, demographics, and other factors. With the ability to launch omnichannel campaigns through smooth integrations with the largest ad-serving platforms, you can effectively track and measure ROI both online and offline. This comprehensive approach not only enhances your marketing strategy but also positions your business for sustained growth in a competitive landscape.

Description

The Real Feel is an innovative software that utilizes AI to capture, assess, and represent the emotional state of individuals in the U.S. in real-time, assisting businesses in grasping public sentiment for better decision-making. By soliciting daily answers to the prompt “How are you feeling today?” from a variety of demographic groups, it computes mood scores and extracts insights and themes through artificial intelligence, presenting the findings segmented by demographics, days of the week, and geographic locations. This tool effectively fills information voids by providing emotion-driven insights that monitor the emotional landscape of various populations over time, offering distinctive, contextual analysis that reveals emerging trends, anticipates shifts in sentiment, and uncovers valuable correlations for different business scenarios. In addition, Real Feel provides a range of comprehensive solutions, such as weekly reports filled with data and insights that include demographic and geographical breakdowns, tailored research and analysis, along with an API for seamless integration of real-time mood data into current operational frameworks. Moreover, this platform's ability to continuously adapt and refine its data collection methods ensures that businesses remain attuned to the evolving emotional climate of their audiences.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Adobe Acrobat Reader No 
Google Sheets No 
Microsoft Excel No 

Integrations

Adobe Acrobat Reader Yes 
Google Sheets Yes 
Microsoft Excel Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$69 per report per year
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Azira

Founded

2012

Country

United States

Website

azira.com

Vendor Details

Company Name

The Real Feel

Founded

2024

Country

United States

Website

therealfeel.ai/

Product Features

Audience Intelligence

AI / Machine Learning No 
Audience Segmentation No 
Competitive Intelligence No 
Content Tracking No 
Data Visualization No 
Data-Driven Insights No 
Filters / Search No 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking No 

Competitive Intelligence

Alerts/Notifications No 
Benchmarking No 
Competing Product Analysis No 
Keyword Tracking No 
Social Media Monitoring No 
Trend Analysis No 
Website Monitoring No 

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Product Features

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