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Description
Discover key trends that are essential for your business. Azira’s data intelligence empowers operational leaders and analysts to evaluate trade areas, recognize consumer behaviors, and gain valuable insights into competitor activities. Marketers and advertisers seeking to enhance campaign success will find Azira’s data instrumental in audience curation through act-alike modeling, brand affinity, demographics, and other factors. With the ability to launch omnichannel campaigns through smooth integrations with the largest ad-serving platforms, you can effectively track and measure ROI both online and offline. This comprehensive approach not only enhances your marketing strategy but also positions your business for sustained growth in a competitive landscape.
Description
Precisely Demographics is a comprehensive assortment of demographic, geodemographic, and consumer context information aimed at enhancing your understanding of individuals and the environments in which they live, work, and engage in business activities. This extensive data collection spans over 140 countries and territories globally, enabling you to perform analyses at the required scale. With Precisely Demographics, you can visualize population statistics and attributes at various levels, including national, state, census-block, or lifestyle group, while also planning for future patterns through demographic estimates and projections. Recognizing that populations are ever-evolving, the platform offers not only traditional resident profiles but also dynamic demographics that reveal how populations fluctuate throughout the day or week. This data-driven approach can lead to more informed business decisions, as it encompasses insights about over 6.7 billion individuals across the globe. Additionally, the datasets come equipped with geographic details, such as census and administrative boundaries, facilitating the connection between people, behaviors, and their respective locations, ultimately enriching your strategic planning and execution efforts.
API Access
Has API
API Access
Has API
Integrations
IBM i
SAP Cloud Platform
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Azira
Founded
2012
Country
United States
Website
azira.com
Vendor Details
Company Name
Precisely
Country
United States
Website
www.precisely.com/product/precisely-demographics/precisely-demographics
Product Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
