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Description

Aurora GPS enables B2B companies to leverage win-loss analysis to uncover the fundamental reasons behind their successes and setbacks, equipping sales teams with the practical strategies they require to accelerate their business closures. The sales process does not need to be a puzzling enigma. While your CRM offers insights into deal volume, funnel progression, and overall win rates, it raises critical questions: What factors contributed to your victories? What led to your defeats? Often, the answers are reduced to brief notes within the deal documentation. To gain a comprehensive understanding of these factors—and to implement effective changes—you must explore further. Cultivating connections with both successful and unsuccessful deals signals your dedication to continuous improvement. For instance, a prominent medical device firm consistently lagged behind its rivals in securing adoption of its products by key healthcare institutions. Although it achieved success with smaller healthcare providers, it struggled to fulfill its revenue and profit aspirations solely through these smaller partnerships. By analyzing the reasons behind these discrepancies, the company could identify strategic adjustments necessary for broader market success.

Description

Our Win-Loss interviews offer actionable insights for sales, marketing and client success. Sales learns how they can improve their process. Marketing learns how to communicate the right message. Customers care about the features that Product discovers. Client success teams learn about what is most important to customers and how to prevent churn. Win-Loss interviews are a success. When you work with us, we will make sure you know that you are working with professionals who love to deliver actionable insights that help your win. We will discuss your Win-Loss goals and answer any questions. Once you are ready to go, we will do a deep dive on your offerings and tailor your reporting. We are ready to conduct interviews and share the results right away. We'll be your best friend in product marketing with our insights and summaries. We'd love to discuss the possibilities of a win-loss plan for your company.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Dovetail
Quickwork

Integrations

Dovetail
Quickwork

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$440 per interview
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Aurora

Country

United States

Website

aurora-gps.com/intelligence-services/win-loss-analysis-sales-effectiveness/

Vendor Details

Company Name

WON

Founded

2021

Country

Canada

Website

won.studio/

Product Features

Product Features

Alternatives

Alternatives