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Description

Enhance your segmentation strategy by integrating behavioral data effectively. ACM streamlines the automation of email communications for both trigger and drip campaigns while efficiently managing mailing lists, contacts, and segments to ensure optimal deliverability. By creating a comprehensive view of your customer, you can facilitate detailed list segmentation and precise targeting. ACM empowers you to harness behavioral data fully, maximizing the effectiveness of each campaign. Monitor real-time revenue and conversions generated by your campaigns, and assess their performance based on conversion rates, revenue contributions, and overall site success. Implementing multivariate (or A/B) testing significantly boosts email-driven revenue, and this platform's intelligent A/B testing capabilities are seamlessly integrated into the message creation process, allowing for continuous experimentation. Additionally, by linking Campaign Manager with other offerings from the software library, you can swiftly enhance your deployment's value. Whether you choose to upgrade an existing solution, replace an expensive point product, or explore new options without any risk, your Aurea subscription ensures that every product is fully accessible to you. This flexibility not only supports innovation but also guarantees that you are equipped to adapt to the evolving needs of your marketing strategy.

Description

Execute marketing initiatives across SMS, MMS, email, app notifications, social platforms, voice channels, APIs, files, and offline mediums. Optimize campaign effectiveness through multi-variate and A/B testing, complemented by immediate feedback. Develop and oversee comprehensive customer profiles by integrating data from various online and offline channels. Implement dynamic personalization strategies that respond to evolving customer behaviors. Seamlessly deliver customized offers and propositions. Configure and scale interactive campaigns—whether they are event-triggered or one-off—to engage customers at every touchpoint in their journey, thereby enhancing their lifetime value. Equip your marketing team with user-friendly drag-and-drop tools and journey builders for efficient campaign management. Rapidly test, learn, and refine strategies without the need for outside agency assistance. Track essential marketing metrics through real-time dashboards and readily available reports. Utilize our Reports Wizard to craft and share personalized reports easily. Create, analyze, and segment audiences effectively, transforming data insights into actionable marketing strategies that resonate with your customers. This holistic approach ensures that your marketing efforts are both efficient and impactful.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

BlueVenn No 
PixelMixer No 
Webex Connect No 
Webex Engage No 
Webex Notify No 
tradeit Yes 

Integrations

BlueVenn Yes 
PixelMixer Yes 
Webex Connect Yes 
Webex Engage Yes 
Webex Notify Yes 
tradeit No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Aurea

Founded

2012

Country

United States

Website

www.aurea.com/library/campaign-manager/

Vendor Details

Company Name

Cisco

Founded

1984

Country

United States

Website

cpaas.webex.com/products/webex-campaign

Product Features

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns Yes 
Dynamic Content No 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Product Features

Campaign Management

Channel Management Yes 
Contact Database Yes 
Email Marketing Yes 
Event Triggered Actions Yes 
Lead Management No 
Multi-Campaign Yes 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns No 
Dynamic Content No 
Event Triggered Email No 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails No 
Reporting/Analytics No 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting No 
Message Personalization No 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics No 
Scheduled Messaging No 
Shortcodes No 
Text-to-Win No 

Alternatives

Alternatives

TargetEveryOne Reviews

TargetEveryOne

Target Everyone