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Description
Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale.
What are the problems we trying to help with?
- Traditional consumer research is time-consuming, static and expensive
- We make it possible to get social data to become a part of the strategy
- Personalisation and brand strategy are now very tactical at the expense of performance marketing
What makes Audiense unique
Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.
Description
Enhance your market research efforts by utilizing Auris, an AI-driven platform for consumer insights. Leveraging advanced deep learning models, Auris processes streaming data to deliver critical insights that are significantly more extensive in sample size, providing real-time information at a fraction of the traditional costs. The platform harnesses alternative data sources, including consumer conversations, feedback, and reviews, which require refinement to eliminate noise and enrich various attributes. Auris facilitates this cleaning process, enabling you to gain valuable insights quickly and in the format that suits your needs. Trust Auris to strengthen your marketing strategy and execution by capturing the essence of what matters to you—your brand, your product, and your interests. This encompasses a wide array of sources such as social media, review platforms, news feeds, influential blogs, and even insights about your competitors! With the power of Artificial Intelligence and Neuro-Linguistic Programming at your disposal, you can effectively transform this raw data into structured information that drives decision-making and enhances your competitive edge. Embrace this innovative approach to market research and watch your strategies flourish.
API Access
Has API
Yes
API Access
Has API
No
Integrations
X (Twitter)
Yes
Brandwatch
Yes
Buffer
Yes
Eloqua
No
Facebook
No
Freshdesk
No
Google Cloud Bigtable
No
Hootsuite
Yes
Lumen by Talkwalker
Yes
Meltwater
Yes
Integrations
X (Twitter)
Yes
Brandwatch
No
Buffer
No
Eloqua
Yes
Facebook
Yes
Freshdesk
Yes
Google Cloud Bigtable
Yes
Hootsuite
No
Lumen by Talkwalker
No
Meltwater
No
Pricing Details
Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Trial
No
Free Version
Yes
Pricing Details
$99 per month
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Audiense
Founded
2011
Country
United Kingdom
Website
audiense.com
Vendor Details
Company Name
GenY Labs
Founded
2016
Country
India
Website
genylabs.io
Product Features
Audience Intelligence
AI / Machine Learning
Yes
Audience Segmentation
Yes
Competitive Intelligence
Yes
Content Tracking
Yes
Data Visualization
Yes
Data-Driven Insights
Yes
Filters / Search
Yes
Image Recognition
Yes
Sentiment Analysis
Yes
Social Listening
Yes
Social Media Analytics
Yes
Trend Tracking
Yes
Influencer Marketing
CRM
No
Campaign Management
No
Faceted Search / Filtering
No
Influencer Discovery
Yes
Payment Tracking
No
ROI Tracking
No
Social Media Monitoring
Yes
Market Research
Benchmarking
Yes
Compensation Management
No
Data Management
Yes
Email / Online
No
Face-to-Face
No
Panel Management
No
Paper-Based
No
Phone-Based
No
Sample Management
Yes
Statistical Analysis
No
Survey Management
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
Yes
Website Analytics
No
Social Media Analytics Tools
Campaign Analytics
Yes
Competitor Monitoring
Yes
Customizable Reports
Yes
Engagement Tracking
Yes
Influencer Tracking
No
Multi-Channel Data Collection
Yes
Social Media Marketing
Analytics
Yes
Automated Publishing
No
Contact Management
No
Content Management
No
Conversion Tracking
No
Customer Targeting
No
Keyword Filtering
Yes
Multi-Account Management
Yes
Post Scheduling
No
Social Media Monitoring
Audience Segmentation
Yes
Competitive Analysis
Yes
Configurable Alerts
No
Customer Engagement
No
Dashboard
Yes
Impact Scoring
No
Influencer Tracking
No
Reputation Management
No
Sentiment Analysis
No
Trend Tracking
No
Product Features
Artificial Intelligence
Chatbot
No
For Healthcare
No
For Sales
No
For eCommerce
No
Image Recognition
No
Machine Learning
No
Multi-Language
No
Natural Language Processing
No
Predictive Analytics
No
Process/Workflow Automation
No
Rules-Based Automation
No
Virtual Personal Assistant (VPA)
No
Media Monitoring
Alerts / Notifications
No
Broadcast Media Monitoring
No
Content Translation
No
Dashboards / Reporting
No
Export Results
No
Online News Monitoring
No
Podcast Monitoring
No
Print Media Monitoring
No
Social Media Monitoring
No
Reputation Management
Campaign Management
No
Gamification
No
Response Management
No
Review Generation
No
Review Monitoring
No
Sentiment Analysis
No
Social Media Metrics
No
Social Media Monitoring
No
White Label
No
Social Media Marketing
Analytics
No
Automated Publishing
No
Contact Management
No
Content Management
No
Conversion Tracking
No
Customer Targeting
No
Keyword Filtering
No
Multi-Account Management
No
Post Scheduling
No
Social Media Monitoring
Audience Segmentation
No
Competitive Analysis
No
Configurable Alerts
No
Customer Engagement
No
Dashboard
No
Impact Scoring
No
Influencer Tracking
No
Reputation Management
No
Sentiment Analysis
No
Trend Tracking
No