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features
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support

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Description

AI Driven Campaign Optimization. Deep learning algorithms transform unique users into your ideal marketing strategy. Not all conversions happen immediately. Attributy analyzes the user's past data for several months to identify any touchpoints that may have influenced a purchase decision. This allows dynamic attribution algorithms to build a very accurate picture of the channel's value. These tools are not able to be used for single-channel attribution. Many people underestimate the impact of each channel they measure and underestimate the cumulative, long-term effect of a campaign. Attributy's artificial Intelligence algorithm focuses on the user and follows each customer journey from initial touchpoint to purchase. Each ad is given credit proportional its true value in customer conversions.

Description

KNOREX XPO is an innovative advertising management platform driven by artificial intelligence, designed to assist marketers in creating, launching, tracking, attributing, and optimizing advertisements across a variety of prominent channels such as social media, search, CTV/OTT, video, audio, display, native, DOOH, and email, all integrated within a cohesive platform. By breaking down the barriers between different ad channels, formats, and devices, XPO empowers marketers to effectively target their audience, ensuring comprehensive coverage throughout the digital marketing funnel. The platform's automation and optimization features, powered by Knorex KAIROS and utilizing AI and machine learning, facilitate cross-channel budget management, bidding optimization, tailored campaign suggestions, and ad personalization, thereby boosting overall productivity and efficiency. Additionally, XPO provides unified reporting that consolidates data from various advertising channels into a single, easily accessible view, streamlining data analysis and eliminating the tedious process of manual data consolidation. This integration not only enhances decision-making but also allows marketers to swiftly adapt their strategies based on real-time insights.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Ads No 
FreeWheel Strata No 
Google Ad Exchange (AdX) No 
Google Ads No 
Instagram Ads No 
LinkedIn No 
LinkedIn Ads No 
Magnite No 
Meta Ads No 
Meta Ads Manager No 
Microsoft Advertising No 
PubMatic No 
Smaato No 
Sovrn No 
Taboola No 
TikTok No 
Xandr No 

Integrations

Facebook Ads Yes 
FreeWheel Strata Yes 
Google Ad Exchange (AdX) Yes 
Google Ads Yes 
Instagram Ads Yes 
LinkedIn Yes 
LinkedIn Ads Yes 
Magnite Yes 
Meta Ads Yes 
Meta Ads Manager Yes 
Microsoft Advertising Yes 
PubMatic Yes 
Smaato Yes 
Sovrn Yes 
Taboola Yes 
TikTok Yes 
Xandr Yes 

Pricing Details

Free Basic
The client will be charged after 100,000 impressions for the free package
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Attributy

Founded

2018

Country

United States

Website

attributy.com

Vendor Details

Company Name

KNOREX

Founded

2009

Country

United States

Website

www.knorex.com

Product Features

Customer Journey Mapping Tools

Action Management No 
Attribution Modeling Yes 
Behavioral Analytics Yes 
Collaboration No 
Customer Profiles No 
Data Import / Export No 
Predictive Analytics No 
Surveys & Feedback No 
Templates No 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation No 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics No 
ROI Tracking Yes 

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

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