Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Atlas DX is a comprehensive cloud platform that powers the sales, service, and retention marketing strategies of Affinitiv for the automotive sector. This all-in-one, fully integrated solution leverages predictive intelligence to encourage first-time purchases, repeat business, and enduring loyalty, thus boosting performance for both OEMs and dealerships. With Atlas DX, clients can enhance consumer engagement through hyper-personalized messaging across various channels, including online, offline, and face-to-face interactions, utilizing Affinitiv's unique 360-degree insight into automotive consumers and their vehicles. This cohesive and integrated approach allows dealers to utilize a single platform to connect with consumers via their chosen communication channels and conveniently arrange service appointments directly from marketing messages. By optimizing marketing initiatives for both dealers and OEMs, Atlas DX significantly improves the overall experience for consumers. It empowers businesses to deliver consistent, innovative, and unified messages tailored to the right audience based on detailed demographic, behavioral, and psychographic insights, ultimately fostering deeper connections with consumers. This level of personalization not only enhances the effectiveness of marketing but also encourages consumer loyalty and satisfaction.
Description
Major automotive manufacturers like GM, Ford, and Nissan have recognized the significant benefits of investing in a national loyalty program specifically designed for their brands. This initiative is rooted in the understanding that fostering a lasting relationship with customers can lead to repeat vehicle purchases over time. While these OEM loyalty programs are effective in enhancing brand allegiance, they often fall short at the local dealership level. Although captive finance options facilitate customer access to new vehicles, establishing a dedicated service department could further enhance customer retention. Implementing a captive service strategy is among the most lucrative approaches in the auto retail sector today. By enrolling customers in a membership program tied to your service department, you ensure a consistent influx of business. Such a membership not only encourages clients to rely on your services but also positions your dealership as their primary choice for future vehicle acquisitions and ongoing maintenance needs. Thus, creating a seamless and engaging customer experience is crucial for long-term success in the automotive market.
API Access
Has API
Yes
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Affinitiv
Country
United States
Website
www.affinitiv.com/atlas/
Vendor Details
Company Name
Performance Loyalty Group
Founded
2002
Country
United States
Website
performanceloyaltygroup.com/dealership-loyalty-rewards-program-dealer-loyalty-program/
Product Features
Auto Dealer
Accounting
No
Buy-Here-Pay-Here
No
Collections Management
No
Contact Database
No
Customer Database
No
Document Management
No
F&I Management
No
Financing Management
No
Form Printing
No
Inventory Management
No
Lease Management
No
New Car Dealer
No
New Car Lot
No
Online Inventory
No
Parts Management
No
Sales Management
No
Service Department
No
Used Car Lot
No
Website Integration
No
Digital Experience Platforms (DXP)
Alerts / Notifications
No
Auto-Tagging
No
Blogs
No
Calendar
No
Content Modeling
No
Digital Asset Management
No
File Sharing
No
Form Builder
No
Forums / Message Boards
No
Headless CMS
No
Knowledge Base
No
Performance Monitoring
No
Personalization / Segmentation
No
Reporting / Analytics
No
Surveys / Polls
No
Templates
No
User Management / Permissions
No
Version Control
No
Wiki
No
Workflow Management
No
Product Features
Customer Loyalty
CRM
No
Corporate Memberships
No
Customer Activity Tracking
No
Discount Management
No
Gift Card System
No
Loyalty Card System
No
Member Portal
No
Membership Management
No
No-Card Loyalty System
No
Referral Tracking
No
Rewards Management
No