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Description
Atlas DX is a comprehensive cloud platform that powers the sales, service, and retention marketing strategies of Affinitiv for the automotive sector. This all-in-one, fully integrated solution leverages predictive intelligence to encourage first-time purchases, repeat business, and enduring loyalty, thus boosting performance for both OEMs and dealerships. With Atlas DX, clients can enhance consumer engagement through hyper-personalized messaging across various channels, including online, offline, and face-to-face interactions, utilizing Affinitiv's unique 360-degree insight into automotive consumers and their vehicles. This cohesive and integrated approach allows dealers to utilize a single platform to connect with consumers via their chosen communication channels and conveniently arrange service appointments directly from marketing messages. By optimizing marketing initiatives for both dealers and OEMs, Atlas DX significantly improves the overall experience for consumers. It empowers businesses to deliver consistent, innovative, and unified messages tailored to the right audience based on detailed demographic, behavioral, and psychographic insights, ultimately fostering deeper connections with consumers. This level of personalization not only enhances the effectiveness of marketing but also encourages consumer loyalty and satisfaction.
Description
CarGurus Dealer Solutions serves as an all-encompassing platform designed specifically for automotive dealerships, enabling them to effectively market their inventory, attract and convert leads, enhance retail operations, and accelerate sales growth through the extensive reach of CarGurus’ vast automotive marketplace and its data-driven resources. The dealer site features essential products such as listings, Sell My Car, PriceVantage, Digital Deal, and Audience Targeting, all aimed at bolstering critical business functions; this enables dealerships to present their vehicles to millions of potential buyers, acquire high-quality inventory directly from consumers, and elevate their visibility and engagement through targeted advertising strategies and tailored dealer-specific promotion. CarGurus also prioritizes the use of data-driven insights and analytics, providing performance dashboards, pricing guidance, market analysis, and customized reports that aid dealers in determining inventory pricing, shaping acquisition strategies, and optimizing conversion rates. By harnessing these tools and insights, dealerships can make informed choices that enhance their competitiveness in a rapidly evolving market landscape. Ultimately, CarGurus Dealer Solutions strives to empower automotive dealers to thrive in their endeavors and achieve sustainable growth.
API Access
Has API
Yes
API Access
Has API
No
Integrations
MotorDesk
No
Spyne
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Free
Free Trial
No
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Affinitiv
Country
United States
Website
www.affinitiv.com/atlas/
Vendor Details
Company Name
CarGurus
Founded
2006
Country
United States
Website
dealers.cargurus.com
Product Features
Auto Dealer
Accounting
No
Buy-Here-Pay-Here
No
Collections Management
No
Contact Database
No
Customer Database
No
Document Management
No
F&I Management
No
Financing Management
No
Form Printing
No
Inventory Management
No
Lease Management
No
New Car Dealer
No
New Car Lot
No
Online Inventory
No
Parts Management
No
Sales Management
No
Service Department
No
Used Car Lot
No
Website Integration
No
Digital Experience Platforms (DXP)
Alerts / Notifications
No
Auto-Tagging
No
Blogs
No
Calendar
No
Content Modeling
No
Digital Asset Management
No
File Sharing
No
Form Builder
No
Forums / Message Boards
No
Headless CMS
No
Knowledge Base
No
Performance Monitoring
No
Personalization / Segmentation
No
Reporting / Analytics
No
Surveys / Polls
No
Templates
No
User Management / Permissions
No
Version Control
No
Wiki
No
Workflow Management
No
Product Features
Auto Dealer
Accounting
No
Buy-Here-Pay-Here
No
Collections Management
No
Contact Database
No
Customer Database
No
Document Management
No
F&I Management
No
Financing Management
No
Form Printing
No
Inventory Management
No
Lease Management
No
New Car Dealer
No
New Car Lot
No
Online Inventory
No
Parts Management
No
Sales Management
No
Service Department
No
Used Car Lot
No
Website Integration
No
