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support

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Description

Astra by Redbox Mobile specializes in app marketing services, with its flagship product Astra offering fully automated management of Apple Search Ads campaigns powered by AI and machine learning. Astra removes the need for manual rules and constant monitoring by automatically optimizing keyword discovery, bids, and budget allocation based on real-time data. The platform includes sophisticated features such as Astra Experiments for A/B testing different product pages and ads, scheduled campaign modifications, and multi-placement creative strategies. It integrates with major mobile measurement partners to provide detailed keyword event tracking, ROAS insights, and share-of-voice analysis. Users benefit from Astra’s dynamic budget pacing, which adjusts spend throughout the day to maximize efficiency and campaign impact. The collaborative data visualization dashboard allows marketing teams to quickly analyze and compare performance across regions and ad formats. Recognized by the Effective Mobile Marketing Awards in 2023, Astra has proven to increase time-efficiency by approximately 30% for its users while improving campaign results. Redbox Mobile also offers tailored consultations and demos to help advertisers seamlessly transition to their platform.

Description

SplitMetrics Acquire is the Apple Ads optimization platform for scaling profitably. It unifies bid & budget optimization, market intelligence, and purpose-built AI models to outperform your competition. Driven by Samba AI models that analyze, predict and adjust your bids & budgets automatically towards target CPA, SoV or up to +98% ROAS increase. SplitMetrics Acquire is part of the SplitMetrics ecosystem, built to give mobile marketers a smarter, more connected way to drive growth. SplitMetrics helps Fortune 100 companies unlock 25%+ revenue growth by bringing together Apple Ads optimization, ASO, multichannel media buying, and end-to-end creative production under one roof. What sets SplitMetrics apart is the combination of proprietary market intelligence, deep mobile marketing expertise, and AI built specifically for the app economy. With 10 years of experience and billions of data points behind it, SplitMetrics AI is trained to understand the dynamics of mobile acquisition and optimization—not simply generate generic recommendations. It turns that intelligence into actionable decisions that help marketers find opportunities, improve performance, and scale with confidence across the mobile growth funnel.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Apple Search Ads Yes 
Adjust No 
AppMetrica No 
AppsFlyer No 
Branch No 
Kochava No 
RevenueCat No 
Singular No 

Integrations

Apple Search Ads Yes 
Adjust Yes 
AppMetrica Yes 
AppsFlyer Yes 
Branch Yes 
Kochava Yes 
RevenueCat Yes 
Singular Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$800 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux Yes 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Redbox Mobile

Founded

2013

Country

United Kingdom

Website

redboxmobile.com/platform/

Vendor Details

Company Name

SplitMetrics

Founded

2014

Country

United States

Website

splitmetrics.com/acquire/

Product Features

Product Features

Mobile App Analytics

A/B Testing Yes 
Channel Attribution Yes 
Cohort Analysis Yes 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking Yes 
Revenue Tracking Yes 
Uninstall Tracking Yes 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting No 
Coupons No 
Email Marketing No 
Engagement Monitoring Yes 
In-App Marketing Yes 
Location-Based Marketing Yes 
Push Notifications Yes 
Text Messaging No 
Text-to-Win No 

Alternatives

Alternatives

SplitMetrics Acquire Reviews

SplitMetrics Acquire

SplitMetrics