Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
MINT's Argus is a comprehensive solution designed for media accountability and analytics, catering specifically to marketing, procurement, and media teams. The platform scrutinizes media buying performance at the level of placements, ensuring alignment with deal guarantees and committed volumes, while offering collaborative dashboards for evaluating both spending and delivery metrics. Additionally, Argus supplies continuous benchmarking and cross-account analytics that enable teams to pinpoint inefficient placements, compare outcomes, reallocate budgets, and tackle challenges in real-time throughout active campaigns. It also streamlines the organization of proof points and market insights to facilitate pricing and negotiation strategies effectively. MINT highlights that the platform can oversee portfolios encompassing up to five markets annually, providing customized access and integration with source systems. By utilizing Argus, organizations can achieve sustained transparency into media costs, quality, and compliance, moving beyond the limitations of merely conducting post-campaign audits. This proactive approach fosters more informed decision-making and enhances overall media strategy effectiveness.
Description
Organize the media content based on specific days, times, and location preferences. Utilizing CityScreen, you can effectively strategize advertising campaigns, monitor their performance, and make real-time updates from any web browser globally. Select from leading controller hardware models available in the market. Employ Programmatic media buying to enhance targeted advertising initiatives. Opt for either Cloud SAAS solutions or traditional on-premise server setups. Oversee an extensive digital display network all from a single user account, and utilize targeted scheduling based on day, time, and location to ensure your advertising reaches the right audience. With these advanced tools and options, you can maximize the impact of your campaigns like never before.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
MINT
No
Pricing Details
$198K
$198,000 for full portfolio coverage across up to five markets per year.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
Yes
iPhone App
No
iPad App
No
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
MINT
Founded
2014
Country
Italy
Website
www.mint.ai/argus-by-mint
Vendor Details
Company Name
CityScreen
Founded
2016
Country
Russia
Website
www.cityscreen.cloud
Product Features
Product Features
Digital Signage
Automatic Player Updates
Yes
Content Scheduling
Yes
Media Library
No
Multi-Screen Support
Yes
Remote Deployment
No
Remote Display Management
Yes
Visual Editor
No