Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Aptivio’s Buyer Intent AI platform is the future of sales. We leverage artificial intelligence to enhance inefficient and generic sales pipeline development processes through opportunity discovery, hyper-personalization, unified sales and marketing, and real-time actionable insights at every stage of the buyer lifecycle that drive revenue outcomes.
Description
D&B Lattice, previously known as Lattice Engines, emphasizes that Account-Based Marketing (ABM) programs necessitate the ability to gather and organize comprehensive data, effectively categorizing it by account, buying center, and contact hierarchies. This capability empowers teams to design focused campaigns that resonate with both prospects and existing customers in a significant manner. Marketers increasingly rely on AI to forecast potential buyers, the products they might purchase, and the timing of those purchases. This approach extends beyond merely scoring accounts; it also involves recognizing the formation of buying committees, evaluating the stage of the purchasing process, and providing the most suitable offers. Campaigns tailored to individual preferences experience engagement rates that are double and closing rates that are triple those of standard campaigns. Leveraging AI-driven insights enables the creation of targeted messaging for each persona level within key accounts, facilitating activation across multiple channels. It is essential for the success of any ABM initiative that customer information is protected and managed responsibly, requiring a thorough review of the policies of all technological solutions to ensure compliance with GDPR and other relevant regulations. Moreover, maintaining rigorous data security practices fosters trust among clients and enhances the overall effectiveness of marketing efforts.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Adobe Marketo Engage
Yes
Eloqua
Yes
Salesforce
Yes
Celonis
Yes
Google Chrome
Yes
Google Cloud Platform
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
LinkedIn
Yes
LinkedIn Sales Navigator
Yes
Integrations
Adobe Marketo Engage
Yes
Eloqua
Yes
Salesforce
Yes
Celonis
No
Google Chrome
No
Google Cloud Platform
No
HubSpot CRM
No
HubSpot Customer Platform
No
LinkedIn
No
LinkedIn Sales Navigator
No
Pricing Details
$50 per month
Team: $2,500/month platform fee + $50/user per month
Enterprise: $3,500/month platform fee + $75/user per month
Enterprise: $3,500/month platform fee + $75/user per month
Free Trial
Yes
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Aptivio
Founded
2018
Country
United States
Website
aptiv.io/product/overview
Vendor Details
Company Name
Dun & Bradstreet
Founded
1841
Country
United States
Website
www.lattice-engines.com
Product Features
Account Based Marketing
Analytics
Yes
Campaign Personalization
Yes
Customer Segmentation
Yes
Engagement Monitoring
Yes
Lead Nurturing
Yes
Lead Scoring
Yes
Progress Tracking
Yes
Prospecting Tools
Yes
Target Account Identification
Yes
Buyer Intent
B2B Lead Generation
Yes
CRM Integration
Yes
Channel Attribution
Yes
Competitor Analysis
Yes
Content Marketing
Yes
Customer Journey Mapping
Yes
Customer Profiles
Yes
Intent Data
Yes
Lead Notifications
Yes
Lead Scoring
Yes
Sales Intelligence
CRM Integration
Yes
Data Cleaning
Yes
Data Enrichment
Yes
Data Import/Export
Yes
Data Mining
Yes
Data Verification
Yes
Email Integration
Yes
Lead Scoring
Yes
List Building
Yes
Performance Management
Yes
Pipeline Management
Yes
Predictive Modeling/Analytics
Yes
Prospecting Tools
Yes
Reporting/Analytics
Yes
Sales Forecasting
Yes
Product Features
Account Based Marketing
Analytics
Yes
Campaign Personalization
Yes
Customer Segmentation
Yes
Engagement Monitoring
Yes
Lead Nurturing
Yes
Lead Scoring
Yes
Progress Tracking
Yes
Prospecting Tools
Yes
Target Account Identification
Yes
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No