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Average Ratings 0 Ratings

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features
design
support

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Description

Utilize our AI to facilitate and assess interactions with a multitude of customers, providing the thoroughness of an interview while achieving the reach of a survey. Transition from traditional research techniques to AI-guided interviews, enabling you to swiftly and comprehensively grasp customer insights. Tailor your AI interviewer by designing a personalized discussion framework, incorporating moderator guidelines, and attaching pertinent study materials. Conduct simultaneous interviews on a large scale with ease. Our AI interviewer fosters significant dialogues and explores the underlying motivations of participants' answers. It effortlessly generates summaries of transcripts, highlights essential themes, and offers actionable insights that empower you to make strategic decisions for business advancement. Aptitude presents various applications to gain a complete understanding of your customers' perspectives. Obtain in-depth qualitative and quantitative evaluations of new offerings, and automatically reach out to churned users to gather immediate feedback, ensuring you stay connected to their experiences. All these capabilities position you to enhance your product offerings and customer satisfaction effectively.

Description

Eye tracking is a prevalent qualitative research technique utilized in market research, predominantly by larger firms that often operate their own dedicated laboratories. As a result, studies employing this method tend to be both costly and time-intensive, typically limited to a select number of projects and participants. In the context of analyzing user interactions on websites and interfaces, researchers gather visual data alongside mouse movement recordings. Due to the need for specialized and expensive equipment, participants generally must be present in a laboratory environment. Consequently, the high financial burden associated with eye tracking has led to its infrequent use in the UI/UX field, making researchers seek alternative methods that are more accessible and cost-effective. This lack of commonality in eye tracking usage underscores the challenges faced in integrating advanced research techniques into broader design practices.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

$99 per month
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Aptitude

Country

United States

Website

tryaptitude.ai/

Vendor Details

Company Name

Eyezag

Country

Germany

Website

eyezag.com/eye-tracking/

Product Features

Customer Feedback

Alerts / Notifications No 
Behavior Analytics No 
Bug Reports No 
Community Feedback Tools No 
Live Chat No 
Negative Feedback Management No 
Net Promoter Score (NPS) No 
Screenshot / Screen Capture No 
Surveys No 
User Testing Tools No 
Video Feedback No 
Visual Feedback Tools No 
Voice of the Customer (VoC) No 
Website Feedback No 

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

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