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ease
features
design
support

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Description

You can centralize all your assets, manage the entire content lifecycle, from creation to distribution, and get to markets on time and on-brand. You can get a single view of strategy, planning, execution and review across all locations and teams in real-time. This will eliminate the need to do all the work. All your marketing planning, workflows and financials can be managed from one central view. Aprimo is a leader in AI and workflow capabilities. Content atomization supports the entire content lifecycle, from the creative effort to the downstream performance. Aprimo AI streamlines collaboration, optimizes assets, and helps you create richer brand experiences quicker. It generates smart tags, descriptions, and suggests existing content for reuse before you make a request to maximize asset reuse.

Description

Achieving consistent marketing success relies heavily on effective marketing management practices. bethebrand serves as the premier brand and marketing workflow, archiving, and compliance solution for numerous brands in the UK and around the globe. It offers immediate and uncomplicated access to essential brand assets, marketing materials, and a comprehensive marketing history. The platform enhances current workflows, aiming to optimize marketing effectiveness. Furthermore, it incorporates robust compliance measures that contribute positively to corporate governance. Our main focus is to ensure exceptional customer outcomes. Since its inception in 2001, bethebrand has led the way in the evolution of Digital Asset Management (DAM) systems, facilitating the efficient storage, creation, approval, and distribution of marketing campaigns and critical assets. With over 20,000 marketing professionals relying on it, bethebrand is responsible for managing in excess of 250,000 workflows. Major brands in various industries extensively utilize bethebrand, making it a trusted partner in their marketing endeavors. The system’s effectiveness and adaptability have positioned it as a vital resource for modern marketing strategies.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Red Marker
Adobe Acrobat
Akamai
Akeneo PIM
Contentstack
Eloqua
GoTo Webinar
IBM Aspera
Mailchimp
Oracle Fusion Cloud ERP
Rights Cloud
Salesforce
Salesforce Commerce Cloud
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Shutterstock
Slack
Umbraco
inRiver PIM

Integrations

Red Marker
Adobe Acrobat
Akamai
Akeneo PIM
Contentstack
Eloqua
GoTo Webinar
IBM Aspera
Mailchimp
Oracle Fusion Cloud ERP
Rights Cloud
Salesforce
Salesforce Commerce Cloud
Salesforce Marketing Cloud
Salesforce Marketing Cloud Account Engagement
Shutterstock
Slack
Umbraco
inRiver PIM

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Aprimo

Founded

1998

Country

United States

Website

www.aprimo.com

Vendor Details

Company Name

be the brand experience

Country

United Kingdom

Website

www.bethebrand.com/Home/

Product Features

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Mobile App
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Watermarking
Workflow Management

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Expense Management
Marketing Calendar
Strategic Planning

Product Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Alternatives

Alternatives