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Average Ratings 0 Ratings

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ease
features
design
support

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Description

You can centralize all your assets, manage the entire content lifecycle, from creation to distribution, and get to markets on time and on-brand. You can get a single view of strategy, planning, execution and review across all locations and teams in real-time. This will eliminate the need to do all the work. All your marketing planning, workflows and financials can be managed from one central view. Aprimo is a leader in AI and workflow capabilities. Content atomization supports the entire content lifecycle, from the creative effort to the downstream performance. Aprimo AI streamlines collaboration, optimizes assets, and helps you create richer brand experiences quicker. It generates smart tags, descriptions, and suggests existing content for reuse before you make a request to maximize asset reuse.

Description

Ensure you have a comprehensive brand manual that is regularly updated to maintain the integrity and proper application of your brand identity. Streamline and enhance the management of your strategic brand resources while regulating their access and utilization. Foster collaboration among your branding team, whether they consist of in-house staff, external partners, or vendors, by providing them with controlled access to your branding materials. Refine your review process to align with your brand guidelines and ensure that content and version histories are meticulously tracked. Implement scalable solutions that accommodate varying numbers of users, capacities, and functionalities. Facilitate teamwork among Guardians, staff, and suppliers to promote efficient brand management. Provide training and support for navigating the platform effectively. Our team of experts, including consultants, implementers, and designers, is available to assist you in centralizing your brand, establishing your guidelines, and enhancing your operational efficiency while continuously adapting to your evolving needs. Additionally, our approach ensures that your brand remains not only cohesive but also adaptable to future challenges.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Creative Cloud Yes 
Brightcove Yes 
Canva Yes 
Claravine Yes 
Drupal Yes 
Eloqua Yes 
Float Yes 
Google Docs Yes 
IBM Aspera Yes 
Ion Yes 
Keynote Yes 
Liferay DXP Yes 
Microsoft Outlook Yes 
Optimizely One Yes 
Red Marker Yes 
Salesforce Agentforce Marketing Yes 
Salesforce Agentforce Service Yes 
Showpad Coach Yes 
Stacks Yes 

Integrations

Adobe Creative Cloud No 
Brightcove No 
Canva No 
Claravine No 
Drupal No 
Eloqua No 
Float No 
Google Docs No 
IBM Aspera No 
Ion No 
Keynote No 
Liferay DXP No 
Microsoft Outlook No 
Optimizely One No 
Red Marker No 
Salesforce Agentforce Marketing No 
Salesforce Agentforce Service No 
Showpad Coach No 
Stacks No 

Pricing Details

Contact us for your personalized quote.
Free Trial Yes 
Free Version No 

Pricing Details

$20 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Aprimo

Founded

1998

Country

United States

Website

www.aprimo.com

Vendor Details

Company Name

Central de marca

Founded

2014

Country

Spain

Website

www.centraldemarca.com

Product Features

Digital Asset Management

Asset Categorization Yes 
Asset Library Yes 
Asset Sharing Yes 
Brand Control Yes 
Customizable Branding Yes 
File Conversion Yes 
Metadata Management Yes 
Mobile App No 
Reporting/Analytics Yes 
Search Within Document Yes 
Search/Filter Yes 
Version Control Yes 
Watermarking Yes 
Workflow Management Yes 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning No 
Predictive Analytics Yes 
Presentation Tools No 
Project Tracking Yes 
Spend Management Yes 

MRM

Activity Planning Yes 
Analytics / ROI Tracking Yes 
Approval Workflow Yes 
Brand Management Yes 
Budgeting & Forecasting Yes 
Content Management Yes 
Digital Asset Management Yes 
Expense Management Yes 
Marketing Calendar No 
Strategic Planning Yes 

Product Features

Brand Management

Approval Process Control Yes 
Artwork Management Yes 
Asset Management Yes 
Change Management Yes 
Fulfillment Distribution No 
Project Management No 

Digital Asset Management

Asset Categorization Yes 
Asset Library Yes 
Asset Sharing Yes 
Brand Control No 
Customizable Branding Yes 
File Conversion No 
Metadata Management Yes 
Mobile App No 
Reporting/Analytics No 
Search Within Document No 
Search/Filter Yes 
Version Control No 
Watermarking No 
Workflow Management No 

MRM

Activity Planning No 
Analytics / ROI Tracking No 
Approval Workflow Yes 
Brand Management Yes 
Budgeting & Forecasting No 
Content Management Yes 
Digital Asset Management Yes 
Expense Management No 
Marketing Calendar No 
Strategic Planning No 

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