Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
AIXPERT serves as a comprehensive cloud platform for campaign automation, allowing marketers to seamlessly identify and connect with high-value users by uncovering pertinent interests, keywords, and audience segments across leading advertising channels such as Apple Search Ads, Facebook, and Google. It offers both an autopilot feature and a self-service option, generating thousands of keywords for Apple Search Ads and managing bids on them, while its advanced neural-network model identifies target segments based on interests and adjusts ad sets accordingly. Additionally, the platform enhances cross-channel efficiency by dynamically reallocating budgets and fine-tuning bidding strategies in real time. Users benefit from actionable insights powered by AI, accompanied by visual reports that showcase the most effective creatives and keyword strategies, alongside a streamlined workflow designed to reduce trial-and-error in campaign management. With continuous automation and embedded AI safeguards to prevent overspending, AIXPERT optimizes budget distribution, bidding, and creative performance, ensuring marketers can focus on strategy rather than logistics. This comprehensive approach ultimately empowers marketers to achieve superior campaign results with greater ease and efficiency.
Description
Tamoco offers a comprehensive location-based solution tailored for advertisers, brands, marketers, and agencies. By leveraging behavioral segments, businesses can effectively assess both online and offline engagement linked to location data. This technology empowers Tamoco to pinpoint the ideal audience or segment according to their real-world behaviors. It focuses on identifying audiences based on their movement patterns. By providing interest-driven segments that reflect how individuals navigate known locations, Tamoco enhances targeting precision. Its network merges movement data with demographic insights to formulate highly detailed audience profiles that encompass interests and behaviors. Additionally, Tamoco offers ready-made location-based audience segments accessible through platforms like Dv360 and AppNexus. Advertisers can specifically reach audiences when they are present in targeted venues or points of interest. Utilizing advanced sensor-driven technology, Tamoco enables a deeper understanding of specific areas within these locations for more customized targeting strategies. By bridging the gap between online interactions and offline behaviors, Tamoco facilitates the attribution of digital ads to actual visits in the physical world, ensuring a more integrated marketing approach. This holistic method of engagement not only enhances advertising effectiveness but also provides valuable insights into consumer behavior patterns.
API Access
Has API
No
API Access
Has API
No
Integrations
Facebook
Yes
Google Cloud Platform
Yes
Instagram
Yes
Apple Search Ads
Yes
Pinterest
No
Snapchat
No
TikTok
Yes
X (Twitter)
Yes
YouTube
No
Integrations
Facebook
Yes
Google Cloud Platform
Yes
Instagram
Yes
Apple Search Ads
No
Pinterest
Yes
Snapchat
Yes
TikTok
No
X (Twitter)
No
YouTube
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Appier
Founded
2012
Country
Taiwan
Website
www.appier.com/en/products/aixpert
Vendor Details
Company Name
Tamoco
Country
United Kingdom
Website
www.tamoco.com/solutions-advertising-marketing/
Product Features
Product Features
Location Intelligence
Behavioral Analytics
No
Data Visualization
No
Demographic Data
No
Geocoding
No
Geofencing
No
Location Tracking
No
Predictive Analytics
No
Trade Area Analysis
No
Location-Based Marketing
Audience Demographics
No
Beacons (BLE)
No
Contextual Marketing
No
Footfall Analytics
No
Geofencing
No
Location Intelligence
No
Marketing Attribution
No
Marketing Automation
No
NFC
No
Personalization
No
Push Notifications
No
QR Codes
No
Reporting / Analytics
No
Social Marketing
No
Wi-Fi
No