Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
AIRIS represents a cutting-edge, AI-driven customer data platform that allows marketers to seamlessly integrate and unify customer data in real-time across various channels, including web, mobile, cloud, CRM, and offline systems, thereby providing a comprehensive 360° perspective of each customer. It offers data teams the capability to load and map first-party data, create custom attributes, and reconcile identities from different sources, enabling the direct activation of those attributes into marketing or personalization strategies. With user-friendly dashboards and templates, AIRIS helps visualize insights effectively, facilitating quick segmentation, customer journey analysis, and the extraction of actionable metrics. Additionally, its predictive models, which include conversion and price-sensitivity scoring, automatically assign over 500 predictive attributes to users without the need for specialized data-science knowledge within the organization. By significantly reducing the timeline from data acquisition to visualization and activation, AIRIS empowers brands to transition from insights to active campaigns in mere minutes, thereby enhancing real-time remarketing efforts and overall marketing agility. This innovative approach not only streamlines the marketing process but also ensures that businesses can respond swiftly to changing customer behaviors and preferences.
Description
For B2B marketing and revenue teams, proving marketing's impact is incredibly difficult when engagement data is siloed across multiple MarTech tools. CaliberMind is the GTM Intelligence and Multi-Touch Attribution platform that unifies all that chaotic data into one trustworthy source of truth. We provide the complete picture marketers need to finally stop defending their marketing efforts (and the marketing budget) and start proving the value marketing adds to the business. CaliberMind gives marketers the confidence to answer, ‘What’s working?’, tell the story of their contribution, and make smarter investments that drive lucrative sales opportunities and accelerate revenue growth.
API Access
Has API
No
API Access
Has API
No
Integrations
Salesforce
Yes
Act-On
No
Adobe Marketo Engage
No
Android
Yes
Clearbit
No
Eloqua
No
Facebook
No
FullContact
No
Gainsight
No
Google Analytics
No
Integrations
Salesforce
Yes
Act-On
Yes
Adobe Marketo Engage
Yes
Android
No
Clearbit
Yes
Eloqua
Yes
Facebook
Yes
FullContact
Yes
Gainsight
Yes
Google Analytics
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Appier
Founded
2012
Country
Taiwan
Website
www.appier.com/en/products/airis
Vendor Details
Company Name
CaliberMind
Founded
2016
Country
United States
Website
www.calibermind.com
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Account Based Marketing
Analytics
Yes
Campaign Personalization
No
Customer Segmentation
No
Engagement Monitoring
No
Lead Nurturing
No
Lead Scoring
Yes
Progress Tracking
No
Prospecting Tools
No
Target Account Identification
No
Business Intelligence
Ad Hoc Reports
No
Benchmarking
No
Budgeting & Forecasting
No
Dashboard
Yes
Data Analysis
Yes
Key Performance Indicators
Yes
Natural Language Generation (NLG)
No
Performance Metrics
Yes
Predictive Analytics
Yes
Profitability Analysis
No
Strategic Planning
Yes
Trend / Problem Indicators
No
Visual Analytics
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes