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Description
Enhance the user experience by customizing the onboarding process for each user while re-engaging those who have become inactive through engaging videos delivered via push notifications, alongside a fully automated campaign to activate users. Encourage users to return to your application by providing tailored content and special offers, incentivizing them to refer the app to their friends, and implementing strategies to retarget users even if they have uninstalled the app. Reach your customers effectively by retargeting them as soon as they interact with your links across all major social media platforms, ensuring you can connect with them wherever they may be. With marketing automation, you can maximize your campaign effectiveness without additional effort, similar to the benefits offered by CRM marketing automation tools. Appgain’s automation features will allow you to respond automatically to user behaviors with personalized messages and utilize retargeting short links to guide customers to specific pages within your app. Additionally, you can accurately measure the ROI and ROAS for each channel used to acquire customers, providing valuable insights to optimize your marketing strategies further. By leveraging these tools, your overall customer engagement and retention can significantly improve, ensuring a thriving user base.
Description
The era of customer analytics has arrived with the launch of the Buxton Analytics Platform. This versatile and mobile-optimized platform equips users with tailored analytics tools suited to their specific job functions while creating a unified perspective of customers across the organization. It features a customizable interface that hosts an expanding suite of intuitive applications. At the forefront is SCOUT, Buxton’s premier analytical mapping and management tool, which has been upgraded with an improved interface and enhanced capabilities. Furthermore, the platform is designed for seamless use on both desktop and mobile devices, ensuring that professionals can easily access data for informed decision-making, whether they are working from their offices or remotely. As businesses navigate the complexities of customer behavior, this platform stands as a vital resource for driving strategic insights.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
$124 per month
Billed annually
Free Trial
No
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Appgain.io
Founded
2018
Country
United States
Website
www.appgain.io
Vendor Details
Company Name
Buxton
Founded
1994
Country
United States
Website
www.buxtonco.com
Product Features
Customer Engagement
Analytics
No
Churn Management
No
Communication Management
Yes
Community Management
No
Content Syndication
No
Feedback Collection
No
Gamification
No
Live Chat
No
Video Content
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
Yes
Customer Journey Mapping
No
Dashboard
Yes
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Automation
A/B Testing
No
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
No
Sales Intelligence
No
Search Marketing
No
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Mobile App Analytics
A/B Testing
No
Channel Attribution
Yes
Cohort Analysis
No
Funnel Analysis
Yes
In-App Events Tracking
Yes
Push Notifications
Yes
Retention Tracking
No
Revenue Tracking
Yes
Uninstall Tracking
Yes
Mobile Marketing
Channel Attribution
Yes
Contextual Targeting
Yes
Coupons
No
Email Marketing
Yes
Engagement Monitoring
No
In-App Marketing
No
Location-Based Marketing
Yes
Push Notifications
Yes
Text Messaging
No
Text-to-Win
Yes
Push Notifications
A/B Testing
No
Analytics
No
Campaign Segmentation
Yes
Contextual Targeting
Yes
Device Targeting
Yes
Expiry Notifications
No
Geo Targeting
No
Mobile Notifications
No
Notification Scheduling
No
Visual Notifications
Yes
Web Notifications
Yes
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
Yes
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
Yes
Predictive Modeling
Yes
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Mobile App Analytics
A/B Testing
No
Channel Attribution
No
Cohort Analysis
No
Funnel Analysis
No
In-App Events Tracking
No
Push Notifications
No
Retention Tracking
No
Revenue Tracking
No
Uninstall Tracking
No