Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Established by the entrepreneurial duo Rich and Beth Kahn, Anura provides a robust ad fraud prevention solution aimed at enhancing campaign performance by effectively identifying bots, malware, and fraudulent human activity. Having previously led a company recognized in the Inc. 5000 list for five consecutive years, the Kahns possess a wealth of experience in business success, including being honored with an Ernst & Young entrepreneur award in technology.
Anura’s innovative approach to mitigating ad fraud empowers advertisers to allocate more of their budgets toward business growth without the fear of wasted resources. By ensuring that only those visitors deemed 100% fraudulent are flagged, the solution significantly reduces false positives.
With its framework benchmarked against verified conversion data, Anura guarantees both accuracy and comprehensiveness in its fraud detection efforts. The platform features a highly detailed analytics dashboard, offering clear evidence of fraudulent activities. Combining cutting-edge machine learning technology with the expertise of seasoned engineers, Anura adeptly identifies even the most advanced fraud strategies in real-time, providing advertisers with peace of mind and confidence in their campaigns.
Description
The ScroogeFrog™ service is specifically developed to combat click fraud, ensuring that advertisers get genuine traffic for their investments. By preventing ad impressions from fraudulent referrals and filtering out sites that generate unsuitable traffic, ScroogeFrog helps optimize your advertising expenses. It utilizes over 20 user characteristics to accurately identify individuals, maintaining this recognition even if the user alters their IP address, changes their browser, or deletes cookies. Additionally, ScroogeFrog™ tracks user interactions on the site post-click by analyzing unique devices through evercookies, which act as digital fingerprints. Consequently, advertisers can allocate their budgets toward authentic impressions and clicks, ensuring that only genuine users engage with their ads rather than competitors or bots intent on depleting resources. This proactive approach significantly lowers advertising costs by minimizing the exposure to fraudulent clicks and unwanted visitors. Ultimately, ScroogeFrog™ not only protects your advertising investments but also enhances the overall efficiency of your marketing strategy.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Axis LMS
Yes
CAKE
Yes
Contact Center Compliance
Yes
Everflow
Yes
HitPath
Yes
Lead Prosper
Yes
Partnerize
Yes
Phonexa
Yes
Retreaver
Yes
Trackdesk
Yes
Integrations
Axis LMS
No
CAKE
No
Contact Center Compliance
No
Everflow
No
HitPath
No
Lead Prosper
No
Partnerize
No
Phonexa
No
Retreaver
No
Trackdesk
No
Pricing Details
Upon Request
Pricing is provided from an Anura expert. Contact us to find the right package for you.
Free Trial
Yes
Free Version
No
Pricing Details
€0.0025 per visitor
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Anura Solutions, LLC
Founded
2017
Country
United States
Website
www.anura.io
Vendor Details
Company Name
ScroogeFrog
Country
Estonia
Website
scroogefrog.com
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No
Lead Generation
Contact Discovery
No
Contact Import/Export
No
Lead Capture
No
Lead Database Integration
No
Lead Nurturing
No
Lead Scoring
No
Lead Segmentation
No
Pipeline Management
No
Prospecting Tools
No
Visitor Identification
No
PPC
A/B Testing
No
Account Alerts
No
Analytics / ROI Tracking
No
Bid Management
No
Budget Management
No
Campaign Management
No
Conversion Tracking
No
Google / Bing Ads
No
Keyword Research Tools
No
Keyword Tracking
No
Landing Pages / Web Forms
No
URL Builder
No
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
Yes
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
Yes
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No