Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Designed for accurate and scalable identity resolution, Amperity's platform fulfills the need for a comprehensive customer 360 foundation. By introducing an innovative method for large-scale identity resolution, discover how we have transformed the way brands utilize customer data effectively. Convert unrefined customer information into a driving force that enhances your organization across marketing, analytics, and IT functions. Eliminate the hassles of data manipulation and complex queries. Provide precise, impactful insights consistently throughout your organization. With speed, scalability, and security, our platform can easily manage extensive datasets while upholding user privacy. Our skilled teams collaborate with you to achieve up to a 10X return on your investment. This customer data platform is designed for the entire organization, catering to all users and integrating seamlessly with various tools. Our methodology clarifies disorganized data and allows you to leverage it quickly. With our industry-leading support and guidance, you can trust in our patented, AI-driven Customer 360 solution to maximize your data potential. In this way, organizations can stay ahead of their competitors while making data-driven decisions that foster growth.
Description
Revolutionize your omnichannel media effectiveness through the latest advancements in identity-centric marketing capabilities. TruAudience™ empowers marketing and measurement that are driven by data, offering a comprehensive suite of privacy-focused identity resolution, data enhancement, audience targeting, and sophisticated analytics solutions. Elevate your data strategy with a powerful, all-encompassing identity source that allows you to reach and interact with audiences effortlessly across every marketing channel. Continuously assess and enhance the effectiveness of your marketing expenditures to maximize returns. TruAudience integrates your data, teams, and marketing platforms via a unified identity graph, leading to improved results. This enables more precise audience targeting and personalized interactions across both paid and owned media. Optimize your media budget allocation, redefine audience targets, and refine creative and publisher placements to achieve your marketing goals more effectively. By leveraging these innovative tools, your marketing strategy can achieve unprecedented levels of efficiency and effectiveness.
API Access
Has API
No
API Access
Has API
No
Integrations
Databricks
Yes
Attentive
Yes
Bubblehouse
Yes
Canopy
Yes
Criteo Commerce Growth
Yes
Eyeota
No
Proximic by Comscore
No
Integrations
Databricks
Yes
Attentive
No
Bubblehouse
No
Canopy
No
Criteo Commerce Growth
No
Eyeota
Yes
Proximic by Comscore
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Amperity
Founded
2016
Country
United States
Website
amperity.com
Vendor Details
Company Name
TransUnion
Founded
1968
Country
United States
Website
www.transunion.com/solution/truaudience
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
No
GDPR Compliance
No
Personalization
Yes
Predictive Modeling
No
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Customer Journey Mapping Tools
Action Management
No
Attribution Modeling
No
Behavioral Analytics
No
Collaboration
No
Customer Profiles
No
Data Import / Export
No
Predictive Analytics
No
Surveys & Feedback
No
Templates
No
Tag Management
Custom Tags
No
Error Checking
No
Event Tracking
No
Policy Management
No
Roles / Permissions
No
Rules-Driven Tag Execution
No
Synchronous / Asynchronous Tags
No
Tag Library
No
Tag Variable Mapping
No
Version Control
No