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Description

Amazon Video Ads provide a platform for advertisers to connect with Amazon shoppers through targeted video content displayed on Amazon’s sites, mobile applications, and the wake screen of Fire tablets. Deliver your brand's message effectively by utilizing out-stream autoplay videos that promise an engaging advertising experience. These video ads begin playback automatically once the content is at least 50% visible on the viewer’s screen, though the audio is muted by default and requires user interaction to activate. If the video moves out of sight, autoplay will cease until it reappears. It is important to avoid incorporating call-to-action elements that prompt users to click, as clicking the video player will enable sound and potentially restart the video. Typically, Amazon video ads feature the advertiser's logo, a text headline, and a call-to-action link next to the video display. This standardized layout simplifies the process, as it eliminates the need for creative design assistance from Amazon Advertising and is accessible for both mobile and desktop use. Additionally, advertisers can benefit from the extensive reach of Amazon’s audience, enhancing their brand visibility across various platforms.

Description

Video content is omnipresent, and it is clear that video advertising will also become ubiquitous. However, the infrastructure necessary to distribute video ads seamlessly across various screens, devices, and platforms is currently lacking. This gap in the market inspired the creation of Gruuv. Our innovative technology platform empowers Advertisers, Publishers, and Platforms to effortlessly produce and distribute interactive video advertisements tailored for a multiscreen environment. Founded by dedicated experts in mobile video advertising who have been advocating for advancements in the field since its early days, Gruuv enables businesses to generate powerful mobile and video ads at significantly reduced costs. Crafting engaging video formats can be accomplished in mere minutes, and all advertisements are fully responsive, catering to In Stream, Interstitial, Native, and HTML5 contexts. Thanks to our user-friendly drag-and-drop video ad builder, users can create stunning, high-impact creative and ad tags without needing any coding or graphic design skills. This accessibility ensures that anyone can participate in the evolving landscape of digital advertising.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Amazon Ads Yes 
Amazon Brand Lift Yes 
Amazon Marketing Cloud Yes 
Amigo Yes 
Biteable Yes 
DinMo Yes 
HubiFi Yes 
Kleene Yes 
Latitude Yes 
Publishwide Yes 
Quaeris Yes 
Scispot Yes 
TunesBank Yes 
iDerive Yes 

Integrations

Amazon Ads No 
Amazon Brand Lift No 
Amazon Marketing Cloud No 
Amigo No 
Biteable No 
DinMo No 
HubiFi No 
Kleene No 
Latitude No 
Publishwide No 
Quaeris No 
Scispot No 
TunesBank No 
iDerive No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Amazon Advertising

Founded

1994

Country

United States

Website

advertising.amazon.com/en-us/resources/ad-specs/custom-media/amazon-video-ads

Vendor Details

Company Name

Gruuv Interactive

Founded

2015

Country

United States

Website

www.gruuvinteractive.com

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Alternatives

Alternatives

Amazon Video Ads Reviews

Amazon Video Ads

Amazon Advertising