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Description

Enhance your revenue stream through a straightforward server-to-server header bidding integration that opens the door to exclusive demand from Amazon and other potential buyers. This approach combines distinctive product advertisements from Amazon with additional buyer demand, ensuring that all bidders are given an equal and transparent opportunity to compete. With just one integration, you can connect to a wide array of buyers, making it easy to automatically establish ad server line items with only a few clicks. Accessing diverse demand is streamlined through a single click-through agreement, which consolidates all earnings into one payment made within a mere 60 days. By facilitating ads from both Amazon and other buyers, you can significantly reduce latency thanks to a single ad call to our server. The Unified Ad Marketplace operates as an invitation-only service, specifically tailored for web publishers who either directly represent their site or have exclusive rights, utilizing Google Ad Manager (previously known as DoubleClick for Publishers or DFP) as their advertising server. Our buyer network on UAM features well-known partners such as OpenX, PubMatic, Magnite, Index Exchange, and Smaato, with plans to continuously integrate new demand partners to keep the list current and expanding. This ensures that publishers can maximize their monetization potential while utilizing the latest bidding technologies available.

Description

Criteo Commerce Grid stands out as the pioneering SSP specifically designed to link commerce-focused publisher supply with highly qualified demand. By integrating access to premium inventory with vast amounts of real-time commerce insights, Commerce Grid allows buyers to execute curated, performance-driven deals across various formats, including display, video, CTV, and native. Advertisers reap the benefits of deal optimization based on outcomes, clear supply pathways, and effortless activation in their chosen DSPs. For publishers, Commerce Grid enhances yield by combining inventory with data reflecting commerce intent while preserving trust and control. This distinctive blend of high-quality supply, precise audience targeting, and automation empowers marketers to achieve measurable outcomes throughout the entire funnel, ensuring that publishers receive appropriate compensation for their contributions. Ultimately, Criteo Commerce Grid fosters a more efficient advertising ecosystem that benefits both advertisers and publishers alike.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon Ads Yes 
Google Ad Manager Yes 
Google Display & Video 360 No 
Magnite Yes 
MediaMath No 
Microsoft Monetize Yes 
OpenX Yes 
PubMatic Yes 
Sharethrough Yes 
Sovrn Yes 
The Trade Desk No 
Yahoo DSP No 

Integrations

Amazon Ads No 
Google Ad Manager No 
Google Display & Video 360 Yes 
Magnite No 
MediaMath Yes 
Microsoft Monetize No 
OpenX No 
PubMatic No 
Sharethrough No 
Sovrn No 
The Trade Desk Yes 
Yahoo DSP Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Criteo Commerce Grid operates on a take rate pricing model, paid by the publisher. Data inclusion in deals-based trading may incur additional fees.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Amazon

Founded

1994

Country

United States

Website

aps.amazon.com/aps/unified-ad-marketplace/

Vendor Details

Company Name

Criteo

Founded

2005

Country

France

Website

www.criteo.com/platform/commerce-grid/

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