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Description

Amazon Pinpoint is a versatile and scalable service designed for both outbound and inbound marketing communications. It enables businesses to engage with their customers through various channels, including email, SMS, push notifications, and voice calls. The platform is user-friendly, making it straightforward to set up and adaptable for a wide range of marketing communication needs. Users can segment their target audience to ensure the right customers receive personalized messages tailored to their interests. Additionally, Amazon Pinpoint provides comprehensive delivery and campaign metrics to help assess the effectiveness of communications. As a service that can expand alongside your business, it has the capability to handle billions of messages daily across different channels. Getting started is simple, requiring just a few clicks within the Amazon Pinpoint interface. Suitable for both marketers and developers, the platform accommodates marketing, bulk, or transactional communication scenarios. Marketers benefit from the ability to visually design, orchestrate, and execute campaigns via the console, while developers can utilize Amazon Pinpoint APIs for tasks such as message dispatching, campaign scheduling, and monitoring user interactions on web and mobile platforms. This dual functionality ensures that both groups can maximize their communication strategies effectively.

Description

Kumulos, the customer engagement platform, is easy to use and offers a 360-degree view to help you create long-term customers. Features include in-app messaging, web push notifications, and mobile push notifications. Kumulos Mobile Marketing Hub allows you to create omnichannel campaigns and manage them all from one location - the Kumulos Mobile Marketing Hub. You can personalize your campaigns with features like rich interactive messaging, geotargeting, audience segmentation and channeling. Kumulos is fully automated and can deliver receipts and intelligent delivery, taking the guesswork out campaign timing. To acquire new customers, use features like ASO and deferred deep linking. Analytics and reporting enable you to monitor all aspects of performance and to continuously improve. Crash reporting and diagnostics make sure your app is always fully functional. They also prioritize fixes so you can offer an excellent user experience. Kumulos offers a 30-day free trial.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

5X Yes 
AWS App Mesh Yes 
AWS Lambda Yes 
Amazon EC2 Yes 
Amazon S3 Yes 
Amazon Web Services (AWS) Yes 
Jira Service Management No 
Microsoft Teams No 
Scale to Zero AWS Yes 
Shoutem No 
Slack No 
TimelyBill Yes 
Trello No 

Integrations

5X No 
AWS App Mesh No 
AWS Lambda No 
Amazon EC2 No 
Amazon S3 No 
Amazon Web Services (AWS) No 
Jira Service Management Yes 
Microsoft Teams Yes 
Scale to Zero AWS No 
Shoutem Yes 
Slack Yes 
TimelyBill No 
Trello Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version Yes 

Pricing Details

$100 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Amazon

Founded

1994

Country

United States

Website

aws.amazon.com/pinpoint/

Vendor Details

Company Name

Kumulos

Founded

2014

Country

United Kingdom

Website

www.kumulos.com

Product Features

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance Yes 
Customer Surveys No 
Drip Campaigns No 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management No 
WYSIWYG Email Editor No 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking Yes 
Social Media Metrics No 
Website Analytics Yes 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns No 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Mobile App Analytics

A/B Testing No 
Channel Attribution Yes 
Cohort Analysis No 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking Yes 
Revenue Tracking Yes 
Uninstall Tracking No 

Personalization

A/B Testing Yes 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics Yes 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management No 
Recommendation Engine Yes 
Website Personalization No 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting Yes 
Message Personalization Yes 
Mobile Coupons No 
Mobile Keywords Yes 
Polls / Voting No 
Reporting/Analytics Yes 
Scheduled Messaging Yes 
Shortcodes No 
Text-to-Win No 

Product Features

Application Performance Monitoring (APM)

Baseline Manager No 
Diagnostic Tools Yes 
Full Transaction Diagnostics No 
Performance Control Yes 
Resource Management Yes 
Root-Cause Diagnosis Yes 
Server Performance Yes 
Trace Individual Transactions Yes 

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Mobile App Analytics

A/B Testing Yes 
Channel Attribution Yes 
Cohort Analysis Yes 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking Yes 
Revenue Tracking Yes 
Uninstall Tracking Yes 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting Yes 
Coupons No 
Email Marketing Yes 
Engagement Monitoring Yes 
In-App Marketing Yes 
Location-Based Marketing Yes 
Push Notifications Yes 
Text Messaging Yes 
Text-to-Win No 

Push Notifications

A/B Testing Yes 
Analytics Yes 
Campaign Segmentation Yes 
Contextual Targeting Yes 
Device Targeting Yes 
Expiry Notifications Yes 
Geo Targeting Yes 
Mobile Notifications Yes 
Notification Scheduling Yes 
Visual Notifications Yes 
Web Notifications Yes 

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