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Description

Amazon DSP serves as a programmatic advertising platform that enables you to buy ads effectively to engage both new and existing audiences across various digital spaces. Leveraging exclusive insights and consumer purchase behaviors, this platform allows you to connect with the most pertinent audiences wherever they interact online. You can strategize your marketing initiatives using valuable insights and evaluate performance through detailed reports, all provided at no extra charge. To uphold quality and brand integrity, we implement meticulous reviews across review platforms and conduct real-time bidding assessments. The latest enhancements in Amazon DSP include innovative machine learning models designed to boost campaign efficacy and assist advertisers in reaching untapped audiences. By exploring how Amazon DSP can facilitate the development of programmatic advertising campaigns, you can better shape your marketing strategies based on data and analytics. Additionally, consider enrolling in our Amazon DSP certification program to enhance your expertise and learn how to fine-tune your advertising strategy effectively. This certification will not only validate your knowledge but also equip you with practical skills to navigate the dynamic advertising landscape.

Description

The way we shop has changed forever. We discover, consumers are comfortable moving between physical and online spaces to discover new product, compare prices, make returns, and shoppers look to influencers and experts more than ever before to evaluate a products attributes and fit for themselves. Commerce Media is the fastest-growing advertising channel today. It is also the fourth biggest wave in Digital Advertising after display, search, social. Criteo, the world's largest Commerce Media Company, offers a suite of advertising products that connects retailers, brands and publishers with high-value shoppers in-market, and consumers with products they will love. Our Commerce Media Platform includes the following: *C-Growth : A performance marketing platform designed for DTCs and Ecommerce sites *C-Yield : A retail media monetization tool for global retailers *C-Max : a retail media DSP designed for brands and agencies *C-Grid - A SSP focused on commerce for media owners

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Delivr Yes 
MINT Yes 
Placements.io Yes 
Supermetrics Yes 
Adsmurai No 
Amazon Brand Lift Yes 
Amazon Marketing Cloud Yes 
Appmax No 
Blueshift No 
Commanders Act No 
Conversionomics No 
Dataiads No 
FindMine No 
Freestar No 
FuseCommander No 
Meiro No 
Polar Analytics No 
Rivery No 
Saras Daton Yes 
TrackAd No 

Integrations

Delivr Yes 
MINT Yes 
Placements.io Yes 
Supermetrics Yes 
Adsmurai Yes 
Amazon Brand Lift No 
Amazon Marketing Cloud No 
Appmax Yes 
Blueshift Yes 
Commanders Act Yes 
Conversionomics Yes 
Dataiads Yes 
FindMine Yes 
Freestar Yes 
FuseCommander Yes 
Meiro Yes 
Polar Analytics Yes 
Rivery Yes 
Saras Daton No 
TrackAd Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$0.01
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Amazon

Founded

1994

Country

United States

Website

advertising.amazon.com/solutions/products/amazon-dsp

Vendor Details

Company Name

Criteo

Founded

2005

Country

France, NYC, London, Tokyo, Barcelona

Website

www.criteo.com

Product Features

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking Yes 
Data Blending Yes 
Data Mining Yes 
Demand Forecasting Yes 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis Yes 

Retargeting

A/B Testing No 
Audience Targeting No 
Behavioral Targeting No 
Conversion Tracking No 
Geo Targeting No 
Mobile Retargeting No 
Personalization No 
Recommendation Engine No 
Social Media Retargeting No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

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