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Description

Your brand can leverage Amazon Brand Lift to gauge various metrics such as recognition, attitudes, preferences, favorability, intention, and recall related to your advertisements. Insights from the Amazon Shopper Panel community contribute valuable information on how your campaigns perform against your brand measurement objectives. The studios associated with Amazon's Brand Lift are specifically crafted to help advertisers assess the effectiveness of their campaigns within the upper and middle sections of the marketing funnel in a straightforward, prompt, and secure manner. With Amazon Brand Lift, you can observe a comprehensive increase in brand metrics for your advertisements while also breaking down the aggregate survey findings by audience demographics, including age, family income, gender identity, advertisement frequency, ad type, and the devices used. You can select the specific campaign for evaluation, formulate survey questions with the help of provided templates, and access your study outcomes whenever needed. Additionally, results can be obtained directly through the Amazon Ads API, ensuring that you have a continuous stream of data to refine your advertising strategies. This comprehensive approach not only enhances your understanding of consumer perception but also aids in making informed marketing decisions.

Description

Thousands of sellers on Amazon rely on our innovative tools and services to surpass their rivals, boost daily sales, and significantly enhance their profit margins. We cater to all sellers and agencies searching for the perfect solution to minimize wasted advertising expenditure, develop effective advertisements at scale, and elevate profit margins. This is particularly beneficial for sellers generating 5-6 figures annually who want to capitalize on our expertise for improved results in a shorter timeframe. Brands pulling in 6-9 figures per year can also benefit by unlocking maximum sales potential without the accompanying strain. Our dedicated team of Amazon advertising and branding specialists will thoroughly analyze your brand, equipping you with valuable insights and actionable strategies to foster business growth. Additionally, the Entourage Playbook Series offers a FREE downloadable PDF featuring 28 ready-to-implement Amazon advertising campaigns, complete with step-by-step video guides to assist you in formulating a robust and comprehensive advertising strategy tailored for Amazon. With our resources, your path to success on Amazon can be more straightforward and effective than ever before.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon Yes 
Amazon Ads Yes 
Amazon DSP Yes 
Amazon Marketing Cloud Yes 
Amazon Omnichannel Metrics Yes 
Amazon Video Ads Yes 

Integrations

Amazon Yes 
Amazon Ads Yes 
Amazon DSP No 
Amazon Marketing Cloud No 
Amazon Omnichannel Metrics No 
Amazon Video Ads No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Amazon

Founded

1994

Country

United States

Website

advertising.amazon.com/measurement-analytics/brand-lift

Vendor Details

Company Name

Carbon6

Founded

2021

Country

United States

Website

ppcentourage.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Amazon Seller Tools

A/B Testing No 
Alerts / Notifications Yes 
Analytics / Reporting Yes 
Campaign Management Yes 
Competitor Analysis No 
Content Management / Optimization No 
Conversion / ROI Tracking Yes 
Customer Data Management Yes 
Email Marketing No 
Feedback Management No 
Inventory Management No 
Keyword Tracking / Research Yes 
Order Management No 
PPC Ads Management Yes 
Price Optimization Yes 
Rank Optimization Yes 
Refund Management No 
Review Management No 
Sales Tracking / Analysis No 
Shipping Management No 
Trend Analysis No 

Alternatives

Alternatives