Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Attribution based on individual users and the assessment of campaigns for both web and mobile platforms is essential. Gain comprehensive insights into your campaigns across various channels, devices, and platforms through tools designed for cohesive measurement, campaign analysis, and precise attribution. With a customizable dashboard, you can effectively showcase a wide range of holistic measurement metrics. Airbridge’s robust measurement features enable an in-depth evaluation of your marketing campaigns, utilizing diverse metrics such as engagement rates, uninstall counts, retention figures, impressions, costs, and revenue generation. Accurately measure and attribute conversions to their corresponding media, devices, and platforms. Our last-click and statistical multi-touch models facilitate the tracking of intricate non-linear customer journeys, allowing for a detailed understanding of the impact each campaign, channel, platform, and search keyword has on customer conversions. Furthermore, you can customize detection parameters paired with validation rules to ensure authentic measurement. With Airbridge, you can effectively eliminate unnecessary expenditures due to ad fraud while maximizing your marketing ROI. Ultimately, this comprehensive approach not only enhances campaign effectiveness but also drives better decision-making for future marketing strategies.
Description
Justify and maximize your investments in television advertising with reliable and swift cross-screen measurement and attribution. Instead of enduring lengthy waits for performance reports on your TV ad campaigns, leverage precise insights that enable you to make timely optimizations. Steer clear of unreliable measurement methods that could undermine your confidence and skew your reports and forecasts. Equip yourself with the necessary tools and support to transform insights into actionable strategies that enhance your return on advertising spend (ROAS). iSpot evaluates ad impressions and performance comprehensively by utilizing a unique ad catalog and airing data, along with exclusive access to 16 million Smart TVs and direct partnerships with over 300 streaming platforms and demand-side platforms (DSPs). The acquisition of Ace Metrix has further enriched iSpot’s capabilities, allowing advertisers to conduct survey-based assessments of creative effectiveness. Consequently, advertisers can now effortlessly monitor both the tangible business results and the broader brand influence of their TV and video advertising efforts. This comprehensive approach ensures that every advertising dollar is spent wisely and effectively.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Amplitude
Yes
Braze
Yes
Google Ads
Yes
Kochava
No
LiveRamp
No
MobileAction
Yes
Oracle Cloud Infrastructure
No
WillBot
Yes
Winmo
No
tvScientific
Yes
Integrations
Amplitude
No
Braze
No
Google Ads
No
Kochava
Yes
LiveRamp
Yes
MobileAction
No
Oracle Cloud Infrastructure
Yes
WillBot
No
Winmo
Yes
tvScientific
No
Pricing Details
Prices based on daily active users
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
AB180
Founded
2015
Country
South Korea
Website
www.airbridge.io
Vendor Details
Company Name
iSpot.tv
Founded
2012
Country
United States
Website
www.ispot.tv
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
No
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes