Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Attribution based on individual users and the assessment of campaigns for both web and mobile platforms is essential. Gain comprehensive insights into your campaigns across various channels, devices, and platforms through tools designed for cohesive measurement, campaign analysis, and precise attribution. With a customizable dashboard, you can effectively showcase a wide range of holistic measurement metrics. Airbridge’s robust measurement features enable an in-depth evaluation of your marketing campaigns, utilizing diverse metrics such as engagement rates, uninstall counts, retention figures, impressions, costs, and revenue generation. Accurately measure and attribute conversions to their corresponding media, devices, and platforms. Our last-click and statistical multi-touch models facilitate the tracking of intricate non-linear customer journeys, allowing for a detailed understanding of the impact each campaign, channel, platform, and search keyword has on customer conversions. Furthermore, you can customize detection parameters paired with validation rules to ensure authentic measurement. With Airbridge, you can effectively eliminate unnecessary expenditures due to ad fraud while maximizing your marketing ROI. Ultimately, this comprehensive approach not only enhances campaign effectiveness but also drives better decision-making for future marketing strategies.
Description
NestAds is a powerful attribution and ad management software, designed exclusively for Shopify merchants.
NestAds streamlines data from different ad channels to one dashboard. This eliminates manual work and allows for effortless tracking of important ad metrics.
The server-side tracking pixels based on the first-party purchase data of customers are unique features that overcome iOS 14 limitations and cookieless browser challenges.
NestAds uses a multi-touch model of attribution to pinpoint ads and touchpoints that drive sales. It offers flexible attribution windows ranging from 1 to 90-days. This data-driven strategy optimizes your ad spend while reducing waste and maximising your ROAS.
NestAds dashboard displays customer journey data as a timeline, which allows you to understand your customer engagement at all touchpoints. It also includes a detailed cohort analysis that provides insights into revenue generation, customer acquisition costs, and more.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Google Ads
Yes
Amplitude
Yes
Braze
Yes
Facebook
No
Instagram
No
MobileAction
Yes
Shopify
No
TikTok
No
WillBot
Yes
tvScientific
Yes
Integrations
Google Ads
Yes
Amplitude
No
Braze
No
Facebook
Yes
Instagram
Yes
MobileAction
No
Shopify
Yes
TikTok
Yes
WillBot
No
tvScientific
No
Pricing Details
Prices based on daily active users
Free Trial
No
Free Version
No
Pricing Details
$0/month/user
- Starter (Free)
4 Ad campaigns & 4 Ad groups
Unlimited budget
Targeting campaigns
10 videos editing with sale badges
Multiple TikTok Pixel
Advanced reports
- Growth ($9.99)
All in STARTER
Unlimited camps & budget
Retargeting & Retention camps
Unlimited videos editing
Email/phone files
Daily budget optimization
- Pro ($49.99)
All in GROWTH
Business Intelligence & cohort analysis
Unlimited camps, budget
NestAds Pixel with first-party data
Multi-touch attribution
4 Ad campaigns & 4 Ad groups
Unlimited budget
Targeting campaigns
10 videos editing with sale badges
Multiple TikTok Pixel
Advanced reports
- Growth ($9.99)
All in STARTER
Unlimited camps & budget
Retargeting & Retention camps
Unlimited videos editing
Email/phone files
Daily budget optimization
- Pro ($49.99)
All in GROWTH
Business Intelligence & cohort analysis
Unlimited camps, budget
NestAds Pixel with first-party data
Multi-touch attribution
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
AB180
Founded
2015
Country
South Korea
Website
www.airbridge.io
Vendor Details
Company Name
NestScale
Founded
2022
Country
Singapore
Website
nestscale.com
Product Features
Click Fraud
Account Alerts
No
Activity Monitoring
No
IP Address Monitoring
No
IP Blocking
No
Keyword Tracking
No
Refund Management
No
Risk Assessment
No
Time on Site Tracking
No
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
Yes
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes