Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.

Description

Enhance your digital transformation journey while uncovering valuable insights from your data with customized health analytic solutions. Featuring an intuitive drag-and-drop interface, SAS Health Cohort Builder allows users to query and create cohorts based on temporal relationships without any coding skills necessary. This user-friendly tool enables easy exploration of cohort traits and the impact of various inclusion or exclusion criteria on patient groups, assisting in assessing the feasibility of studies. You have the capability to save cohort definitions for future use, modify them as needed, and apply them across different real-world data resources for comparative analysis, ultimately conserving both time and resources. Additionally, you can validate findings and conduct further analyses through in-memory processing and visualization in SAS or other platforms such as R, Python, and various third-party visualization applications. On the other hand, SAS Health: Episode Builder empowers you with the ability to view and modify episode definitions directly, ensuring that you have control over the process. With SAS’s fully documented logic to generate episodes of care, you can rest assured that the underlying business rules are both transparent and subject to audit at any time, further enhancing the reliability of your health data analytics. This combination of features positions SAS as a leading tool in the realm of health analytics.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Instagram Yes 
Python No 
Reddit Yes 
The Trade Desk Yes 
TikTok Yes 
X (Twitter) Yes 

Integrations

Facebook No 
Instagram No 
Python Yes 
Reddit No 
The Trade Desk No 
TikTok No 
X (Twitter) No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Affinity Answers

Country

United States

Website

www.affinityanswers.com/data/

Vendor Details

Company Name

SAS

Country

United States

Website

www.sas.com/en_us/software/health.html

Product Features

Buyer Intent

B2B Lead Generation No 
CRM Integration No 
Channel Attribution No 
Competitor Analysis No 
Content Marketing No 
Customer Journey Mapping No 
Customer Profiles No 
Intent Data No 
Lead Notifications No 
Lead Scoring No 

Product Features

Alternatives

Alternatives

TrueTargeting Reviews

TrueTargeting

Infillion