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Description
A technology-focused platform designed for consumer insights teams enables the mapping of insights across various media, digital, and shopper interactions, facilitating the creation of emotionally resonant customer experiences while optimizing the customer journey to enhance conversion rates. Additionally, it provides valuable insights into emotion, attention, engagement, and visibility. For UX teams, it offers a usability testing and analytics platform that evaluates attention, engagement, and emotional responses throughout user journeys, allowing for the testing of prototypes, mockups, websites, applications, and chatbots. This platform helps in pinpointing crucial UI elements that attract customer attention, ensuring the delivery of emotionally optimized user experiences that drive higher conversion rates. Furthermore, it leverages Emotion Insights to craft exceptional customer experiences, utilizing Facial Coding APIs to assess emotional responses at scale through single face emotion recognition, in-the-wild multi-face emotion recognition, and recorded video emotion analysis. The platform is capable of testing stimuli across diverse modes and channels such as videos, print advertisements, planograms, package designs, websites, applications, and chatbots, ensuring comprehensive insights into consumer behavior and emotional engagement. This multifaceted approach empowers brands to refine their strategies and create impactful interactions with their audience.
Description
Accurate data is essential for effective decision-making, yet surveys often go unanswered. Solutions like RFID and Bluetooth (BLE) can be complicated and expensive. In contrast, each smart camera effortlessly evaluates numerous faces, generating metrics that include impressions, demographic details such as age and gender, and positive emotional responses over time. Setting up one of these cameras can be completed in less than 12 minutes, and users can conveniently access a live dashboard from any location at any time. By analyzing hundreds of faces, you can measure emotional well-being over time with an accuracy exceeding 95%. This allows you to gather crucial insights regarding which demographic groups are most and least engaged. You can conduct A/B tests to assess the effectiveness of various marketing strategies and content, providing clarity on what resonates with your audience and why. This technology equips you with invaluable data and insights that can enhance your sales, marketing, and research endeavors. It also enables automatic tracking of total impressions (non-unique) while measuring average dwell time, which helps in understanding consumer behavior better. By utilizing ethical facial analysis, organizations can reveal distinctive insights about their audience that were previously difficult to obtain.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Affect Lab
Founded
2016
Country
India
Website
affectlab.io
Vendor Details
Company Name
Zenus
Country
United States
Website
www.zenus.ai/analytics
Product Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription
Product Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
People Counting
API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring
