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Buzz 3D

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Description

A technology-focused platform designed for consumer insights teams enables the mapping of insights across various media, digital, and shopper interactions, facilitating the creation of emotionally resonant customer experiences while optimizing the customer journey to enhance conversion rates. Additionally, it provides valuable insights into emotion, attention, engagement, and visibility. For UX teams, it offers a usability testing and analytics platform that evaluates attention, engagement, and emotional responses throughout user journeys, allowing for the testing of prototypes, mockups, websites, applications, and chatbots. This platform helps in pinpointing crucial UI elements that attract customer attention, ensuring the delivery of emotionally optimized user experiences that drive higher conversion rates. Furthermore, it leverages Emotion Insights to craft exceptional customer experiences, utilizing Facial Coding APIs to assess emotional responses at scale through single face emotion recognition, in-the-wild multi-face emotion recognition, and recorded video emotion analysis. The platform is capable of testing stimuli across diverse modes and channels such as videos, print advertisements, planograms, package designs, websites, applications, and chatbots, ensuring comprehensive insights into consumer behavior and emotional engagement. This multifaceted approach empowers brands to refine their strategies and create impactful interactions with their audience.

Description

Buzz 3D transforms static planograms into interactive 3D shelves that can be embedded directly into online surveys — capturing real respondent behaviour in real time. Built for researchers in retail, CPG, and pharma, the platform makes it easy to test planograms, packaging, and shelf layouts at scale without physical prototypes. Respondents can zoom, pan, select products, and build virtual baskets — all from within a browser. Every action is recorded and linked back to the survey for deeper analysis. Planograms are generated automatically from raw data in minutes. Our upcoming drag-and-drop editor allows users to create, edit, and test shelf layouts on demand, without relying on external software. Buzz 3D brings together survey engagement, shopper insight, and shelf testing into one seamless tool — helping researchers run smarter, faster, and more interactive studies.