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Description

Identify suitable influencers, oversee campaigns, and evaluate the success of your influencer marketing initiatives. If you are presently handling influencer marketing efforts manually using spreadsheets and direct messages, consider utilizing Affable's comprehensive influencer marketing platform to optimize your entire process. Discover the most pertinent and genuine influencers tailored to your campaigns. Conduct an analysis of the influencer’s audience prior to engaging with them. Initiate contact with influencers and monitor your campaign content in real-time. Assess the influence that these individuals have on your campaign success. Affable's all-in-one influencer marketing solution supports your team throughout the entire marketing journey. In the preparatory phase, you have the opportunity to locate suitable influencers. After creating a shortlist, you can efficiently connect with and manage influencer campaigns on a larger scale. Once the campaign is active, you will be able to track and evaluate the effects of your influencer marketing efforts seamlessly in one centralized location, ensuring that you gain valuable insights. This platform not only simplifies the process but also enhances the overall effectiveness of your campaigns in the long run.

Description

Onalytica, founded in 2009 and backed be Bebo founders Michael Birch and Paul Birch is an award-winning platform for influencer marketing that connects brands and topical influencer communities. It also helps them to structure and scale influencer programs worldwide. Influencer marketing is still a new category. Brands and influencers are trying to figure out how to work together in an environment that has no rules. Onalytica offers the software, professional services, and consultancy to assist clients in running successful influencer marketing programs.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Instagram Yes 
Bazaarvoice Yes 
LinkedIn No 
TikTok Yes 
X (Twitter) No 
YouTube Yes 

Integrations

Facebook Yes 
Instagram Yes 
Bazaarvoice No 
LinkedIn Yes 
TikTok No 
X (Twitter) Yes 
YouTube No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

Get in touch
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Bazaarvoice

Founded

2005

Country

United States

Website

www.bazaarvoice.com/products/bazaarvoice-affable-ai/

Vendor Details

Company Name

Oalytica

Founded

2009

Country

United Kingdom

Website

www.onalytica.com

Product Features

Influencer Marketing

CRM No 
Campaign Management No 
Faceted Search / Filtering No 
Influencer Discovery No 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring No 

Product Features

Advocacy

Advocate Management Yes 
Campaign Management Yes 
Customer Advocacy Yes 
Event Triggered Actions Yes 
Forms Management No 
Legislation Tracking No 
Petition Management No 
Political Advocacy Yes 
Rewards Program No 
Social Engagement Yes 

Campaign Management

Channel Management Yes 
Contact Database Yes 
Email Marketing No 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

Content Marketing

Audience Targeting Yes 
Brand Management Yes 
Campaign Management Yes 
Categorization / Grouping Yes 
Conversion Tracking Yes 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing No 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

Influencer Marketing

CRM Yes 
Campaign Management Yes 
Faceted Search / Filtering Yes 
Influencer Discovery Yes 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring Yes 

Lead Generation

Contact Discovery Yes 
Contact Import/Export Yes 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring Yes 
Lead Segmentation Yes 
Pipeline Management Yes 
Prospecting Tools No 
Visitor Identification No 

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics No 

Public Relations

Article Author Database No 
Auto-Update Media Lists No 
Campaign Management Yes 
Clippings Management No 
Communications Calendar No 
Contact Management Yes 
Digital Asset Management Yes 
Direct Mail Management No 
Email Distribution No 
Press Monitoring Yes 
Press Release Builder No 

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring Yes 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking Yes 
Multi-Channel Data Collection Yes 

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