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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Effective advertising must blend exceptional features with user-friendly design, offering all necessary tools within a single platform. By utilizing micro audience targeting and machine learning, programmatic media can achieve remarkable precision in its performance. Additionally, a cloud-based architecture that is dynamic helps to reduce operational expenses. We are convinced that the future of media buying platforms should encompass a comprehensive suite of features and tools that advertisers require, all for one transparent price. Furthermore, we advocate for the integration of ad fraud monitoring and brand safety measures directly into the system. With pre-bid and post-bid processes, along with detailed fraud detection dashboards, advertisers can gain insights into the nature of fraud across their preferred publishers and those in the real-time bidding space. Moreover, we believe that an automated programmatic ecosystem not only enhances speed-to-market but also boosts overall performance, ultimately leading to more successful advertising campaigns. This holistic approach ensures that advertisers can navigate the complexities of the digital landscape with confidence and clarity.

Description

EQ is excited to announce the launch of GeoCohorts, an advanced privacy-conscious approach to user aggregation and targeting that utilizes our highly developed POI management strategies and hyperlocal toolkit for real-time engagement. No matter what market you aim to reach, Atom is equipped to fulfill all your programmatic media buying requirements. While hyperlocal targeting is not a novel idea, achieving precision at scale and extracting meaningful insights for campaigns has often been overlooked in favor of generalized categories with standard radii. Atom features a comprehensive categorized global POI database that allows users to pinpoint the precise locations they wish to target. Whether the focus is on a multinational chain or local coffee shops, Atom empowers hyperlocal marketers with custom polygon mapping and detailed location reporting, enabling them to connect with their desired audience at the right moment while also gathering essential insights for campaign enhancement and overall business intelligence. This innovative platform ensures that marketers can navigate the complexities of hyperlocal advertising with greater efficiency and accuracy.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Lotame Yes 
PlaceIQ Yes 
Sizmek Ad Suite Yes 
The Trade Desk Yes 

Integrations

Lotame No 
PlaceIQ No 
Sizmek Ad Suite No 
The Trade Desk No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Advangelists

Founded

2016

Country

United States

Website

advangelists.com

Vendor Details

Company Name

EQ Works

Founded

1994

Country

Canada

Website

www.eqworks.com/platforms/atom/

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Alternatives

Alternatives

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