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Average Ratings 0 Ratings
Description
                    Continuously evaluate and enhance every interaction, each time you engage. By utilizing Adobe, you gain access to a comprehensive optimization system that features AI-driven testing, tailored experiences, and large-scale automation, enabling you to identify unique individuals amidst the crowd and provide them with joy. Truly remarkable experiences are those that are consistently personalized. Leverage our integrated, evolving profile to ensure the finest interactions across all platforms. Conducting isolated tests in separate environments is no longer sufficient; instead, seamlessly test across all channels whenever needed. The integration of AI is vital for effective optimization in today’s landscape. With just a single click, test and personalize for each visitor by harnessing the power of artificial intelligence. Outstanding customer experiences demand equally outstanding tools and resources. Furthermore, embracing a holistic approach to optimization will elevate your engagement strategy to new heights.
                
            
        
            Description
                    OfferFit identifies the ideal message, incentive, timing, and communication channel tailored for each customer. This innovative approach can enhance program revenue by 10-20% or even more, while simultaneously reducing sales costs. As customer behaviors shift, OfferFit’s AI swiftly detects these changes and modifies its suggestions accordingly. This ensures that your marketing strategies remain effective and pertinent, even in the face of evolving market conditions. In a landscape where marketers are increasingly leveraging personalization to boost revenue and extend customer lifetime value, the limitations of traditional A/B testing become apparent, as such methods only allow for the evaluation of a limited number of concepts simultaneously. Taking a different approach, OfferFit employs self-learning AI to streamline the experimentation process, enabling marketers to iterate and gain insights at a significantly accelerated rate compared to conventional A/B testing. Moreover, OfferFit sets itself apart from other solutions by offering complete configurability, adapting seamlessly to the unique requirements of enterprises—whether it’s working with any type of data, utilizing various channels, or focusing on any applicable success metric. This adaptability makes it a powerful tool for businesses seeking to optimize their marketing efforts effectively.
                
            
        
            API Access
            
                Has API
            
            
        
        
    
                API Access
            
                Has API
            
            
        
        
    
                Integrations
            
                
    Adobe Analytics
            
            
        
        
    
        
        
            
                
    Adobe Commerce
            
            
        
        
    
        
        
            
                
    Adobe Experience Cloud
            
            
        
        
    
        
        
            
                
    Adobe Experience Manager
            
            
        
        
    
        
        
            
                
    Adobe Experience Platform
            
            
        
        
    
        
        
            
                
    Adobe GenStudio
            
            
        
        
    
        
        
            
                
    Black Crow AI
            
            
        
        
    
        
        
            
                
    Contentsquare
            
            
        
        
    
        
        
            
                
    Dotaki
            
            
        
        
    
        
        
            
                
    Insightech
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Integrations
            
                
    Adobe Analytics
            
            
        
        
    
        
        
            
                
    Adobe Commerce
            
            
        
        
    
        
        
            
                
    Adobe Experience Cloud
            
            
        
        
    
        
        
            
                
    Adobe Experience Manager
            
            
        
        
    
        
        
            
                
    Adobe Experience Platform
            
            
        
        
    
        
        
            
                
    Adobe GenStudio
            
            
        
        
    
        
        
            
                
    Black Crow AI
            
            
        
        
    
        
        
            
                
    Contentsquare
            
            
        
        
    
        
        
            
                
    Dotaki
            
            
        
        
    
        
        
            
                
    Insightech
            
            
        
        
    
                
                    
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
        
        
        
    
                
            Pricing Details
        No price information available.
        
        
    
    
    
        
        
            
                Free Trial
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Pricing Details
        No price information available.
        
        
    
    
    
        
        
            
                Free Trial
            
            
        
        
    
        
        
            
                Free Version
            
            
        
        
    
            Deployment
            
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                On-Premises
            
            
        
        
    
        
        
            
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                Deployment
            
                Web-Based
            
            
        
        
    
        
        
            
                On-Premises
            
            
        
        
    
        
        
            
                iPhone App
            
            
        
        
    
        
        
            
                iPad App
            
            
        
        
    
        
        
            
                Android App
            
            
        
        
    
        
        
            
                Windows
            
            
        
        
    
        
        
            
                Mac
            
            
        
        
    
        
        
            
                Linux
            
            
        
        
    
        
        
            
                Chromebook
            
            
        
        
    
                Customer Support
            
                Business Hours
            
            
        
        
    
        
        
            
                Live Rep (24/7)
            
            
        
        
    
        
        
            
                Online Support
            
            
        
        
    
                Customer Support
            
                Business Hours
            
            
        
        
    
        
        
            
                Live Rep (24/7)
            
            
        
        
    
        
        
            
                Online Support
            
            
        
        
    
                Types of Training
            
                Training Docs
            
            
        
        
    
        
        
            
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                Live Training (Online)
            
            
        
        
    
        
        
            
                In Person
            
            
        
        
    
                Types of Training
            
                Training Docs
            
            
        
        
    
        
        
            
                Webinars
            
            
        
        
    
        
        
            
                Live Training (Online)
            
            
        
        
    
        
        
            
                In Person
            
            
        
        
    
                Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
www.adobe.com/marketing/target.html
Vendor Details
Company Name
OfferFit
Founded
2020
Country
United States
Website
www.offerfit.ai/
Product Features
AB Testing
                                        Audience Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Funnel Analysis
                                        
                                    
                                    
                                    
                                        Heatmaps
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Multivariate Testing
                                        
                                    
                                    
                                    
                                        Split Testing
                                        
                                    
                                    
                                    
                                        Statistical Relevance Analysis
                                        
                                    
                                    
                                    
                                        Surveys
                                        
                                    
                                    
                                    
                                        Test Scheduling
                                        
                                    
                                    
                                    
                                        Visual Editor
                                        
                                    
                            
                        Customer Experience
                                        Action Management
                                        
                                    
                                    
                                    
                                        Analytics
                                        
                                    
                                    
                                    
                                        Customer Segmentation
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Feedback Management
                                        
                                    
                                    
                                    
                                        Knowledge Management
                                        
                                    
                                    
                                    
                                        Multi-Channel Collection
                                        
                                    
                                    
                                    
                                        Sentiment Analysis
                                        
                                    
                                    
                                    
                                        Survey Management
                                        
                                    
                                    
                                    
                                        Text Analysis
                                        
                                    
                                    
                                    
                                        Trend Analysis
                                        
                                    
                            
                        Customer Journey Mapping Tools
                                        Action Management
                                        
                                    
                                    
                                    
                                        Attribution Modeling
                                        
                                    
                                    
                                    
                                        Behavioral Analytics
                                        
                                    
                                    
                                    
                                        Collaboration
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Data Import / Export
                                        
                                    
                                    
                                    
                                        Predictive Analytics
                                        
                                    
                                    
                                    
                                        Surveys & Feedback
                                        
                                    
                                    
                                    
                                        Templates
                                        
                                    
                            
                        Feature Management
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Entitlement Management
                                        
                                    
                                    
                                    
                                        Feature Alerts
                                        
                                    
                                    
                                    
                                        Feature Flag / Toggle
                                        
                                    
                                    
                                    
                                        Feature Rollout Management
                                        
                                    
                                    
                                    
                                        KPI Monitoring
                                        
                                    
                                    
                                    
                                        Kill Switch
                                        
                                    
                                    
                                    
                                        Multivariate Testing
                                        
                                    
                                    
                                    
                                        Product Experimentation
                                        
                                    
                                    
                                    
                                        Whitelist Creation
                                        
                                    
                            
                        Heatmap
                                        Behavioral Mapping
                                        
                                    
                                    
                                    
                                        Dashboard
                                        
                                    
                                    
                                    
                                        Dynamic Maps
                                        
                                    
                                    
                                    
                                        Element Analytics
                                        
                                    
                                    
                                    
                                        Embeddable Maps
                                        
                                    
                                    
                                    
                                        For Sales
                                        
                                    
                                    
                                    
                                        For Science
                                        
                                    
                                    
                                    
                                        Radial Mapping
                                        
                                    
                                    
                                    
                                        Territorial Mapping
                                        
                                    
                                    
                                    
                                        Website Analytics
                                        
                                    
                            
                        Personalization
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Abandoned Cart Saver
                                        
                                    
                                    
                                    
                                        Account Based Marketing
                                        
                                    
                                    
                                    
                                        Behavioral Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Content Analytics
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Experience Management
                                        
                                    
                                    
                                    
                                        Recommendation Engine
                                        
                                    
                                    
                                    
                                        Website Personalization
                                        
                                    
                            
                        Product Features
AB Testing
                                        Audience Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Funnel Analysis
                                        
                                    
                                    
                                    
                                        Heatmaps
                                        
                                    
                                    
                                    
                                        Landing Pages / Web Forms
                                        
                                    
                                    
                                    
                                        Multivariate Testing
                                        
                                    
                                    
                                    
                                        Split Testing
                                        
                                    
                                    
                                    
                                        Statistical Relevance Analysis
                                        
                                    
                                    
                                    
                                        Surveys
                                        
                                    
                                    
                                    
                                        Test Scheduling
                                        
                                    
                                    
                                    
                                        Visual Editor
                                        
                                    
                            
                        eCommerce Personalization
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Abandoned Cart Email
                                        
                                    
                                    
                                    
                                        Dynamic Pricing
                                        
                                    
                                    
                                    
                                        Offers & Discounts Notifications
                                        
                                    
                                    
                                    
                                        Personalized Site Navigation
                                        
                                    
                                    
                                    
                                        Product Recommendations
                                        
                                    
                                    
                                    
                                        Reporting / Analytics
                                        
                                    
                                    
                                    
                                        Social Insights
                                        
                                    
                            
                        Personalization
                                        A/B Testing
                                        
                                    
                                    
                                    
                                        Abandoned Cart Saver
                                        
                                    
                                    
                                    
                                        Account Based Marketing
                                        
                                    
                                    
                                    
                                        Behavioral Targeting
                                        
                                    
                                    
                                    
                                        Campaign Segmentation
                                        
                                    
                                    
                                    
                                        Content Analytics
                                        
                                    
                                    
                                    
                                        Contextual Targeting
                                        
                                    
                                    
                                    
                                        Customer Profiles
                                        
                                    
                                    
                                    
                                        Experience Management
                                        
                                    
                                    
                                    
                                        Recommendation Engine
                                        
                                    
                                    
                                    
                                        Website Personalization