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Average Ratings 8 Ratings

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support

Description

Leverage your data effectively in real-time with Experience Platform, which serves as the backbone of Experience Cloud offerings, transforming both Adobe and non-Adobe data into comprehensive customer profiles that are continuously updated. This open system utilizes AI-driven insights to ensure you provide tailored experiences across all channels. By integrating data from various sources, you can enhance and create real-time customer profiles seamlessly. The standardized XDMs and data validation processes make your data more accessible and comprehensible. Start personalizing experiences immediately using these up-to-date customer profiles. Furthermore, our dynamic identity graphs allow for the activation of profiles across multiple devices and channels. Experience Platform boasts powerful application services that deliver unmatched functionality, enabling you to analyze customer interactions across channels from a single interface. You can also activate real-time customer profiles for immediate personalization and design individualized journeys that adapt to shifting customer behaviors, ensuring a responsive and engaging user experience. Ultimately, this leads to stronger customer relationships and improved business outcomes.

Description

Smaply – the cutting-edge software for journey mapping with increased flexibility, customizability, and Journey Management functionalities. Smaply is a tool to create customer journey maps and analyze the customer experience, step by step. You can add various important details of each touchpoint and visualize your customer's journey using images, texts, emotions, KPIs and metrics. Go into more detail by adding pain points, solutions and opportunities, so gaining insights is even faster. Keep track of those in the portfolio graph of your workspace, which helps you to keep an overview and prioritize. Users are not only using journey maps as deliverables; they rather make them the core of their service development, thus journey maps move to the core of organizations.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics Yes 
Adobe Brand Concierge Yes 
Adobe Campaign Yes 
Adobe Customer Journey Analytics Yes 
Adobe Experience Manager Yes 
Adobe Journey Optimizer Yes 
Adobe Photoshop Lightroom Classic Yes 
Adobe Target Yes 
Asana No 
Google Analytics No 
Google Cloud Operations Suite No 
Jira No 
Ketch Yes 
Linear No 
Microsoft 365 No 
Microsoft OneDrive No 
Miro No 
Trello No 
YouTube No 
monday AI work platform No 

Integrations

Adobe Analytics No 
Adobe Brand Concierge No 
Adobe Campaign No 
Adobe Customer Journey Analytics No 
Adobe Experience Manager No 
Adobe Journey Optimizer No 
Adobe Photoshop Lightroom Classic No 
Adobe Target No 
Asana Yes 
Google Analytics Yes 
Google Cloud Operations Suite Yes 
Jira Yes 
Ketch No 
Linear Yes 
Microsoft 365 Yes 
Microsoft OneDrive Yes 
Miro Yes 
Trello Yes 
YouTube Yes 
monday AI work platform Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

€390.00/year
We offer 4 pricing tiers:
- free plan
- repository (€390.00/year)
- framework (€690.00/year)
- governance (€990.00/year)
Also we offer a discount for NGOs, educational purposes, and public services.
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/experience-platform/adobe-experience-platform.html

Vendor Details

Company Name

Smaply

Founded

2012

Country

Austria

Website

www.smaply.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Customer Experience

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Experience Management

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Business Process Management

Access Controls / Permissions No 
Alerts / Notifications No 
Business Process Automation No 
Business Rules Management No 
Collaboration Yes 
Process Change Tracking No 
Process Mapping Yes 
Process Modeling & Design Yes 
Visual Workflow Management Yes 

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles Yes 
Customer Segmentation No 
Data Integration Yes 
Data Matching No 
GDPR Compliance Yes 
Personalization No 
Predictive Modeling No 

Customer Experience

Action Management No 
Analytics Yes 
Customer Segmentation No 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management Yes 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Customer Journey Mapping Tools

Action Management No 
Attribution Modeling No 
Behavioral Analytics No 
Collaboration Yes 
Customer Profiles Yes 
Data Import / Export Yes 
Predictive Analytics No 
Surveys & Feedback No 
Templates Yes 

Customer Satisfaction

360 Degree Feedback No 
Analytics No 
Call Reporting No 
Complaint Monitoring No 
Feedback Collection Yes 
Survey Management No 

Customer Success

Account Alerts No 
Account Management Yes 
Communication Management Yes 
Customer Engagement Yes 
Customer Lifecycle Management Yes 
Health Score No 
Onboarding Yes 
Revenue Management No 
Usage Tracking / Analytics No 
Win / Loss Analysis No 

Experience Management

Action Management No 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management Yes 
Multi-Channel Collection Yes 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles Yes 
Experience Management Yes 
Recommendation Engine No 
Website Personalization No 

Product Analytics

Attribution No 
Automatic Data Capture No 
Churn Reporting No 
Customer Feedback Collection Yes 
Customer Guidance Yes 
Customer Journey Analytics Yes 
Data Export Yes 
Data History Retention No 
Data Labeling No 
Product Engagement Scoring No 
Real-Time Data Analysis Yes 
Touchpoint Analytics Yes 
User Segmentation Yes 

UX

Animation No 
For Mobile No 
For Websites No 
Heatmaps No 
Prototyping Yes 
Screen Activity Recording No 
Unmoderated Testing No 
Usability Testing No 
User Journeys Yes 
User Research Yes 

Alternatives

Alternatives