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Description

Leverage your data effectively in real-time with Experience Platform, which serves as the backbone of Experience Cloud offerings, transforming both Adobe and non-Adobe data into comprehensive customer profiles that are continuously updated. This open system utilizes AI-driven insights to ensure you provide tailored experiences across all channels. By integrating data from various sources, you can enhance and create real-time customer profiles seamlessly. The standardized XDMs and data validation processes make your data more accessible and comprehensible. Start personalizing experiences immediately using these up-to-date customer profiles. Furthermore, our dynamic identity graphs allow for the activation of profiles across multiple devices and channels. Experience Platform boasts powerful application services that deliver unmatched functionality, enabling you to analyze customer interactions across channels from a single interface. You can also activate real-time customer profiles for immediate personalization and design individualized journeys that adapt to shifting customer behaviors, ensuring a responsive and engaging user experience. Ultimately, this leads to stronger customer relationships and improved business outcomes.

Description

Insocial provides a platform for gathering customer feedback at various stages throughout the customer journey, enabling businesses to derive actionable insights aimed at enhancing the overall customer experience! Customer Experience (CX) encompasses the entirety of interactions that occur between a business and its customers or potential customers, where each interaction is assessed against the expectations held by the customer. Failing to meet these expectations can hinder the development of customer loyalty and place you at a disadvantage against competitors in the long term. It's essential to collect critical customer feedback at key moments throughout the journey, allowing you to convert these experiences into real-time data that can be relayed back to your team. By leveraging insights from your customers, you can immediately enhance your online reputation across your website, social media platforms, and improve your visibility in Google search results through effective SEO and SEA strategies. Additionally, continuous feedback can lead to innovative improvements, creating a cycle of positive reinforcement that benefits both customers and the organization.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Audience Manager Yes 
Adobe Brand Concierge Yes 
Adobe Campaign Yes 
Adobe Customer Journey Analytics Yes 
Adobe Experience Manager Yes 
Adobe Experience Platform Agent Orchestrator Yes 
Adobe Launch Yes 
Adobe Photoshop Lightroom Classic Yes 
Bullhorn No 
Captain Compliance Yes 
Coosto No 
Databricks Yes 
Flow.ai No 
Forsta Yes 
GrowthLoop Yes 
Immerss Live Commerce Yes 
Ketch Yes 
RIVN Yes 
Saysimple No 
TOPdesk No 

Integrations

Adobe Audience Manager No 
Adobe Brand Concierge No 
Adobe Campaign No 
Adobe Customer Journey Analytics No 
Adobe Experience Manager No 
Adobe Experience Platform Agent Orchestrator No 
Adobe Launch No 
Adobe Photoshop Lightroom Classic No 
Bullhorn Yes 
Captain Compliance No 
Coosto Yes 
Databricks No 
Flow.ai Yes 
Forsta No 
GrowthLoop No 
Immerss Live Commerce No 
Ketch No 
RIVN No 
Saysimple Yes 
TOPdesk Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$250 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/experience-platform/adobe-experience-platform.html

Vendor Details

Company Name

Insocial

Founded

2012

Country

Netherlands

Website

www.insocial.eu/en

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Customer Experience

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Experience Management

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Customer Experience

Action Management Yes 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management No 
Multi-Channel Collection Yes 
Sentiment Analysis No 
Survey Management Yes 
Text Analysis No 
Trend Analysis Yes 

Experience Management

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Review Management

Campaign Management No 
Dashboard Yes 
Negative Feedback Management Yes 
Response Management Yes 
Review Monitoring No 
Review Notification Yes 
Review Request Yes 
Sentiment Analysis No 
Social Sharing Yes 
White Label No 

Survey

Custom Survey URLs Yes 
Data Analysis Tools Yes 
Email Marketing Yes 
Mobile Survey Yes 
Offline Response Collection Yes 
Paper Survey Yes 
Question Branching Yes 
Question Library No 
Site Intercept Survey Yes 
Skip Logic Yes 
Supports Audio / Images / Video Yes 

Alternatives

Alternatives