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Description

To effectively act on insights, you need to engage an audience. With Adobe Audience Manager, our premier data management platform, you can create and engage the most effective audiences across various channels and devices. Discover the essential steps to set up Adobe Audience Manager successfully. For an in-depth understanding of Audience Manager, explore our comprehensive documentation, which provides valuable guidance and tips.

Description

Anonymised is a data platform that operates without the use of IDs, allowing both publishers and advertisers to effectively understand, reach, and measure their audiences on a large scale while ensuring that personal data remains secure. This platform enhances audience targeting capabilities by granting access to previously unreachable demographics, all while upholding privacy standards. Utilizing detailed audience insights and predictive artificial intelligence, Anonymised assists in discovering potential new customers. Moreover, it provides attribution features through cohort-based data to evaluate post-view conversion rates. With the decline of cookies and increasing privacy concerns, Anonymised emerges as a solution that harmonizes high performance with strict compliance. It serves as a bridge connecting publishers looking to optimize their audience monetization and advertisers striving for improved marketing outcomes. The proprietary technology of Anonymised guarantees scalability, precise targeting, and adherence to privacy regulations. By leveraging cross-publisher audience data, publishers can effectively monetize their entire audience base by targeting all users who have given their consent. This innovative approach not only addresses current market challenges but also sets a new standard for privacy-focused data utilization in advertising.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Experience Platform Yes 
Adobe Photoshop Lightroom Classic Yes 
Adobe Real-Time CDP Yes 
BlueConic Yes 
Contentsquare Yes 
Criteo Commerce Growth Yes 
Decibel Yes 
Eyeota Yes 
GlobalLink Yes 
Ketch Yes 
PlaceIQ Yes 
RIVN Yes 
SiteSpect Yes 
Skypoint AI Platform Yes 
Syntasa Yes 
Titan Yes 
Uptempo Yes 
ZineOne Yes 

Integrations

Adobe Experience Platform No 
Adobe Photoshop Lightroom Classic No 
Adobe Real-Time CDP No 
BlueConic No 
Contentsquare No 
Criteo Commerce Growth No 
Decibel No 
Eyeota No 
GlobalLink No 
Ketch No 
PlaceIQ No 
RIVN No 
SiteSpect No 
Skypoint AI Platform No 
Syntasa No 
Titan No 
Uptempo No 
ZineOne No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/analytics/audience-manager.html

Vendor Details

Company Name

Anonymised

Founded

2019

Country

United Kingdom

Website

www.anonymised.io

Product Features

Data Management Platforms (DMP)

Ad Network Integration Yes 
Analytics / ROI Tracking Yes 
Audience Targeting Yes 
Behavioral Analytics Yes 
CRM No 
Campaign Management Yes 
Competitive Analysis Yes 
Customer Journey Mapping Yes 
Data Capture / Transfer Yes 
Data Classification Yes 
Data Visualization Yes 

Product Features

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

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