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Description
To effectively act on insights, you need to engage an audience. With Adobe Audience Manager, our premier data management platform, you can create and engage the most effective audiences across various channels and devices. Discover the essential steps to set up Adobe Audience Manager successfully. For an in-depth understanding of Audience Manager, explore our comprehensive documentation, which provides valuable guidance and tips.
Description
Continuously evaluate and enhance every interaction, each time you engage. By utilizing Adobe, you gain access to a comprehensive optimization system that features AI-driven testing, tailored experiences, and large-scale automation, enabling you to identify unique individuals amidst the crowd and provide them with joy. Truly remarkable experiences are those that are consistently personalized. Leverage our integrated, evolving profile to ensure the finest interactions across all platforms. Conducting isolated tests in separate environments is no longer sufficient; instead, seamlessly test across all channels whenever needed. The integration of AI is vital for effective optimization in today’s landscape. With just a single click, test and personalize for each visitor by harnessing the power of artificial intelligence. Outstanding customer experiences demand equally outstanding tools and resources. Furthermore, embracing a holistic approach to optimization will elevate your engagement strategy to new heights.
API Access
Has API
No
API Access
Has API
No
Integrations
Adobe Experience Platform
Yes
Contentsquare
Yes
Ketch
Yes
RIVN
Yes
Skypoint AI Platform
Yes
Syntasa
Yes
Adobe Experience Cloud
No
Adobe Photoshop Lightroom Classic
Yes
Adobe Real-Time CDP
Yes
BlueConic
Yes
Integrations
Adobe Experience Platform
Yes
Contentsquare
Yes
Ketch
Yes
RIVN
Yes
Skypoint AI Platform
Yes
Syntasa
Yes
Adobe Experience Cloud
Yes
Adobe Photoshop Lightroom Classic
No
Adobe Real-Time CDP
No
BlueConic
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
www.adobe.com/analytics/audience-manager.html
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
www.adobe.com/marketing/target.html
Product Features
Data Management Platforms (DMP)
Ad Network Integration
Yes
Analytics / ROI Tracking
Yes
Audience Targeting
Yes
Behavioral Analytics
Yes
CRM
No
Campaign Management
Yes
Competitive Analysis
Yes
Customer Journey Mapping
Yes
Data Capture / Transfer
Yes
Data Classification
Yes
Data Visualization
Yes
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Customer Experience
Action Management
No
Analytics
No
Customer Segmentation
No
Dashboard
No
Feedback Management
No
Knowledge Management
No
Multi-Channel Collection
No
Sentiment Analysis
No
Survey Management
No
Text Analysis
No
Trend Analysis
No
Customer Journey Mapping Tools
Action Management
No
Attribution Modeling
No
Behavioral Analytics
No
Collaboration
No
Customer Profiles
No
Data Import / Export
No
Predictive Analytics
No
Surveys & Feedback
No
Templates
No
Feature Management
A/B Testing
No
Entitlement Management
No
Feature Alerts
No
Feature Flag / Toggle
No
Feature Rollout Management
No
KPI Monitoring
No
Kill Switch
No
Multivariate Testing
No
Product Experimentation
No
Whitelist Creation
No
Heatmap
Behavioral Mapping
No
Dashboard
No
Dynamic Maps
No
Element Analytics
No
Embeddable Maps
No
For Sales
No
For Science
No
Radial Mapping
No
Territorial Mapping
No
Website Analytics
No
Personalization
A/B Testing
No
Abandoned Cart Saver
No
Account Based Marketing
No
Behavioral Targeting
No
Campaign Segmentation
No
Content Analytics
No
Contextual Targeting
No
Customer Profiles
No
Experience Management
No
Recommendation Engine
No
Website Personalization
No