Average Ratings 6 Ratings

Total
ease
features
design
support

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Adobe Analytics is an enterprise-grade analytics suite designed to provide unified customer insights across data sources, channels, products, and content. It connects customer identities and interactions over time, enabling holistic journey analysis with high-speed, ad hoc reporting and visualization tools. Customer Journey Analytics delivers advanced segmentation, cross-device tracking, and flexible attribution models for precise insight into engagement patterns. The B2B Edition extends these capabilities to account- and buying-group–level analysis, supporting pipeline optimization and revenue growth strategies. Digital Analytics transforms raw digital data into actionable intelligence with deep reporting and governance controls. Content Analytics uses AI to measure asset-level performance and attribute content impact across the customer journey. Product Analytics provides event-based insights, cohort analysis, and friction-point identification to enhance product experiences. Built on Adobe Experience Platform, the solution ensures scalable data collection, privacy compliance, and seamless integration across Adobe’s ecosystem. By unifying data-to-insight-to-action workflows, Adobe Analytics empowers teams to optimize marketing strategy, personalize experiences, and accelerate business outcomes.

Description

You can get real-time visibility to your data and automatically determine the business impact of every marketing activity. This will allow you to optimize your budget allocation for the most effective channels. Centralize your data Connect your CRM to marketing automation All the other tools you use in your marketing stack. Combine your performance and cost data into one, centralized view. Real-time visibility to your marketing Plans, investments, performance, and goals.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acquigo Yes 
Crafter CMS Yes 
Extole Yes 
Facebook Ads No 
HUMAN Sightline Cyberfraud Defense Yes 
HubSpot Customer Platform No 
Ion Yes 
LeadPerfection Yes 
Lift AI Yes 
ODOSCOPE Yes 
Onclusive Yes 
Qualtrics Customer Experience Yes 
Refold Yes 
Salesforce No 
Salesforce Data 360 Yes 
Titan Yes 
Unqork Yes 
Usabilla Yes 
Varify.io Yes 
scandilytics AI Yes 

Integrations

Acquigo No 
Crafter CMS No 
Extole No 
Facebook Ads Yes 
HUMAN Sightline Cyberfraud Defense No 
HubSpot Customer Platform Yes 
Ion No 
LeadPerfection No 
Lift AI No 
ODOSCOPE No 
Onclusive No 
Qualtrics Customer Experience No 
Refold No 
Salesforce Yes 
Salesforce Data 360 No 
Titan No 
Unqork No 
Usabilla No 
Varify.io No 
scandilytics AI No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$349.00/month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

business.adobe.com/products/adobe-analytics.html

Vendor Details

Company Name

InfiniGrow

Founded

2016

Country

Israel

Website

infinigrow.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution Yes 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

Product Analytics

Attribution No 
Automatic Data Capture No 
Churn Reporting No 
Customer Feedback Collection No 
Customer Guidance No 
Customer Journey Analytics No 
Data Export No 
Data History Retention No 
Data Labeling No 
Product Engagement Scoring No 
Real-Time Data Analysis No 
Touchpoint Analytics No 
User Segmentation No 

Product Features

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation No 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics Yes 
ROI Tracking Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Marketing Planning

Budgeting & Forecasting Yes 
Collaboration Yes 
Flowchart No 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics Yes 
Presentation Tools No 
Project Tracking No 
Spend Management Yes 

Web Analytics

Campaign Management No 
Conversion Tracking Yes 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Alternatives

Alternatives

Dreamdata.io Reviews

Dreamdata.io

Dreamdata
Heap Reviews

Heap

Contentsquare
Keen Reviews

Keen

Keen Decision Systems